
The U.S. compliance prediction market Kalshi announces an exclusive partnership with CNN, becoming the media's official prediction market partner. CNN will integrate Kalshi's real-time event probabilities into news programs, digital platforms, and social content to interpret future trends, symbolizing that prediction markets have officially become one of the information sources for mainstream media. Meanwhile, Kalshi has just completed a $1 billion financing round, achieving a valuation of $11 billion.
CNN introduces Kalshi's real-time probabilities, news narratives heading into the future
CNN's collaboration with Kalshi allows CNN to access real-time updated prediction market data through API, covering various categories of events such as politics, culture, news, and weather.
Kalshi uses this video as an example of CNN integrating prediction market data.
Kalshi co-founder and CEO Tarek Mansour pointed out that traditional news focuses on describing events that have already occurred, while prediction market data can fill the knowledge gap of the 'future.'
This collaboration is an exclusive agreement; CNN does not need to pay for licensing but also cannot collaborate with other prediction markets, highlighting Kalshi's ambition and intent to enter the media field.
From tickers to in-depth analysis: Kalshi data fully integrated into CNN's reporting.
This integration will be led by CNN's chief data analyst Harry Enten, who will incorporate prediction market trends into television programs, CNN+ paid streaming services, and social media platforms.
CNN will also launch a 'real-time prediction ticker' based on Kalshi and allow the news editing team to fully access Kalshi's real-time data for producing charts, fact-checking, and trend analysis.
Officials emphasize that Kalshi can accurately predict results shortly after election polls close, and this real-time accuracy is a key reason CNN chose to collaborate.
(Kalshi is accused of operating an illegal gambling platform, betting against retail investors: Is compliance becoming a stumbling block in business?)
The prediction market is moving mainstream: Yahoo and Google Finance have joined in.
CNN is not the only media outlet adopting prediction data. Yahoo Finance and Google Finance integrated with Polymarket last month, showing that mainstream media and financial platforms view prediction markets as a new weapon to attract younger audiences and enhance data journalism capabilities.
Now the collaboration between CNN and Kalshi also represents that the prediction market is moving towards the center, gradually becoming part of the media's foundational data.
(Polymarket is an exclusive partner of Yahoo Finance's prediction market, assisting investors in decision-making.)
Kalshi completed $1 billion in financing: striving to become the most trusted source of information globally.
While announcing the collaboration with CNN, Kalshi also confirmed the completion of $1 billion in Series E financing, led by Paradigm, with participation from a16z, Sequoia Capital, and ARK Invest. The valuation doubled to $11 billion.
Mansour stated that Kalshi is replacing the noise brought by traditional media's subjectivity and controversy with the truths provided by the market and accuracy. In the future, Kalshi will expand integration with brokers, deepen cooperation with news organizations, and expand more tradable event categories to accelerate the prediction market's move toward the public.
This article discusses how Kalshi partners with CNN to bring prediction markets to the mainstream media stage, with the valuation soaring to $11 billion; it first appeared in Chain News ABMedia.

