BNB currently dominates the exchange token segment and attracts capital inflows from institutions and the community.
If the current trend continues, BNB may remain at the center of the next altcoin wave. However, short-term volatility and profit-taking pressure are factors that need close monitoring.
Dominant position in the segment
Binance Coin (BNB) reached its all-time high (ATH) at the end of July. Although the price has slightly corrected since its previous ATH, it is still trading at $811 at the time of this analysis.
This raised the market capitalization to $114.36 billion, officially surpassing Nike and MicroStrategy.
Assets Ranked by Market Capitalization. Source: 8marketcap
"This strength is not just cosmetic — it drives both Binance and the BNB Chain, and the ongoing burn tightens the supply as on-chain activity grows," commented X user Daniel Nita.
With this strong growth, BNB dominates the exchange token segment. It currently represents 81% of the total market capitalization of all exchange-based tokens.
This reflects the strength of the Binance brand and the appeal of the BNB Chain ecosystem in DeFi, NFTs, and RWAs.
BNB leads the exchange-based token segment. Source: CoinGecko
PancakeSwap, the largest DeFi protocol on the BNB Chain, also benefits from this price rally. The altcoin's ATH attracted new capital inflows to CAKE, thanks to the close liquidity relationship and market sentiment between the two tokens.
In addition to Bitcoin and Ethereum, the token has become a target for institutions seeking to build strategic reserves. Recently, the Nasdaq-listed company BNC (formerly Vape) spent $160 million to acquire 200,000 of the token, making BNC the largest institutional investor globally.
Previously, Windtree Therapeutics was also seeking to raise $520 million to build a BNB reserve. This may mark the expansion of the "BNB treasury" trend among companies.
Potential to rise to $1,200
Additionally, crypto analyst Ali shared on X that the price structure of Binance Coin mirrors Bitcoin's price action. Based on this observation, Ali believes that BNB may enter the early phase of a rally towards the $1,200 mark.
BNB Price Forecast. Source: Ali on X
Although the future price outlook for BNB appears optimistic, BeInCrypto noted that when the asset recently reached its new ATH, some medium-term investors began selling their tokens, creating some selling pressure. As a result, investors should be cautious with their leveraged positions to avoid liquidation during strong rallies of the token.
The article Binance Coin (BNB) aims for $1,200 after surpassing Nike in market capitalization was first seen on BeInCrypto Brazil.
