@The Notcoin Official From 'Membership System' to 'Points Settlement Network'
The sustainability of @The Notcoin Official comes from aligning 'behavior points' directly with the merchants' existing CRM, rather than engaging in one-time growth activities. A reasonable implementation path is: using a task engine to consolidate users' actions such as store visits, reviews, and new customer acquisition; mapping these actions to verifiable points; and integrating the points settlement interface into membership levels, repurchase discounts, and stored value rebates, forming a stable cash flow layer.
A chain bookstore defines 'Borrowing - Short Review - Re-borrowing' into three weight segments, automatically upgrading the membership and borrowing quota upon reaching a threshold, while the points ledger also serves as the basis for 'book purchase vouchers' settlement. Four weeks later, the bookstore finds that LTV/CAC has increased and the fluctuations are smaller because the 'points - orders' are automatically closed-looped by the in-store POS receipts, avoiding traditional coupon issuance debates over 'inconsistent redemption standards'. For the platform, the value capture point lies not in one-time task fees, but in the reuse of cross-merchant templates and the enhancement of secondary placements.
When points form a reference price range within the merchant alliance (for example, 1000 points roughly equivalent to one standard beverage redemption), emotional fluctuations will not easily disrupt the operational rhythm. In investment judgment, three stable curves should be tracked: whether the time lag from points to redemption is shortening; whether template reuse has lowered unit operating costs; and whether reinvested merchants contribute most of the GMV.
If these three lines improve simultaneously, @The Notcoin Official will leap from 'Activity Platform' to 'Points Settlement Network', and the value of points will become the platform's long-term moat.