(Marti Technologies), an Istanbul based ride hailing firm announced that 20% of its cash reserves allocated to Bitcoin. As a part of its new crypto treasury strategy, the app plans to increase crypto holdings to 50%.$BTC

Marti is also considering accumulating other digital assets, including Ethereum and Solana, the. The company plans to purchase these crypto assets as potential long term.$ETH $SOL

Our decision to allocate capital to crypto assets acknowledges our belief that Bitcoin and other digital assets have proven their ability to store value. Since June, 98 companies have announced plans to raise over $43 billion to buy Bitcoin and other cryptocurrencies, crypto advisory firm, . Inspired by the top BTC corporate holder, Strategy (formerly MicroStrategy), these companies aim to accumulate more BTC per outstanding share over time.

Michael Saylor’s Strategy currently holds 628,791 BTC.
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