On July 25, 2025, the UK technology company The Smarter Web Company PLC (AQUIS: SWC) officially announced that it has recently purchased 225 Bitcoins, with a total value of £19,596,574 (approximately $26.4 million), averaging £87,096 (approximately $118,076). This is part of its ongoing 'Ten-Year Bitcoin Purchase Plan,' further demonstrating the company's long-term financial strategy of embracing Bitcoin.
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Long-term allocation strategy: stable buying and gradual accumulation.
Since 2023, the company has implemented a Bitcoin reserve strategy, advocating that Bitcoin should be part of its company assets. After this purchase, the total holding reached 1,825 BTC, with a cumulative investment of £146,850,350, and the average holding cost is approximately £80,466 (about $109,088).
This policy clearly reveals that enterprises are not merely using Bitcoin as a short-term speculative tool but as a core asset that can be held long-term, resistant to inflation, and countering fiat currency depreciation. The company also stated that there is still approximately £1,000,000 in cash reserves, which will continue to be prepared for investment in the BTC market.
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Asset returns are astonishing: the yield is as high as 43,787%.
According to the announcement, the company's Bitcoin asset yield to date this year has reached 43,787%, and the yield over the past 30 days has also been 189%. Although these figures are significantly affected by market fluctuations, they undoubtedly provide the company with capital growth momentum far exceeding that of traditional cash.
Additionally, this strategy shifts the corporate asset structure from pure cash to 'appreciable crypto assets,' placing part of the operating capital in globally scarce reserve assets, similar to the strategy adopted by MicroStrategy in the United States.
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The announcement also emphasized the risks.
Despite actively allocating Bitcoin, the company still emphasizes potential risks in its statement, including:
The Bitcoin market is highly volatile, and prices can fluctuate dramatically in a short period.
There is no guarantee that Bitcoin assets can be redeemed at ideal prices.
Bitcoin lacks regulatory protection and is not protected by the UK's Financial Conduct Authority (FCA).
Facing risks such as hacking attacks, fraud, and regulatory changes.
Investors should assess the risks on their own and prepare for potential losses.
Such risk disclosures indicate that the company is not simply chasing high prices but is clearly aware of the characteristics and uncertainties of crypto assets, adopting a long-term, transparent financial strategy.
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Observation: Bitcoin is becoming part of corporate financial structures.
The Smarter Web Company's actions further confirm that Bitcoin is gradually becoming mainstream in corporate asset allocation. This is not only a bullish outlook on Bitcoin's price but also an acknowledgment of its role in the future financial system.
This company's example also shows that it is not only tech giants that can embrace Bitcoin; small and medium-sized companies can also participate in this decentralized asset revolution through planned reserve strategies.
Against the backdrop of ETF inflows in the United States and the easing of policies in multiple countries, Bitcoin is transitioning from a 'speculative asset' to a 'financial tool.' If 2020 was the starting point for institutional investors, then 2025 may mark the beginning of small and medium enterprises gradually entering the market.
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From strategic execution to market signals.
The Smarter Web Company's strategic actions are not just about purchasing digital assets but also convey a market signal:
Even companies from non-crypto sectors are willing to continue allocating Bitcoin.
The logic of asset allocation is being reshaped, with Bitcoin competing with cash positions.
A stable purchase under a long-term policy may be more persuasive in the market than a one-time heavy load.
In this era of macroeconomic and market structure upheaval, Bitcoin's role and position are being increasingly validated by more practical actions.
