Publication date: May 24, 2025

The cryptocurrency market continues to show strong dynamics, and May 24, 2025, became another milestone in the history of digital assets. According to Binance Market Data, Bitcoin (BTC) tested the mark of $109,460, setting a new historical high🚀. What drove this growth and how can investors navigate the current situation? Let's explore the key factors shaping market movement.

Growth of institutional interest

Bitcoin, having earned the reputation of 'digital gold,' continues to gain popularity among institutional investors. According to 🏦ForkLog, the activity of large participants, including ETFs and corporate funds, has become a powerful catalyst for BTC growth. The Bitcoin ETF from BlackRock (IBIT) recorded impressive trading volumes — $59 million in the pre-market session, highlighting the growing interest from institutions. This trend began back in 2024 when 45% of new Binance users entered the market, inspired by the potential for rapid capital growth.

Macroeconomic and political factors

Against the backdrop of global macroeconomic uncertainty, the U.S. Federal Reserve continues to maintain its target inflation rate of 2%. This has a dual impact on the cryptocurrency market: on one hand, a strong dollar and tightening conditions, on the other hand, a supply shortage of BTC after the 2024 halving and increasing demand from investors of all levels.


The political situation also plays a role: the potential victory of a crypto-friendly administration in the U.S. and the discussed easing of regulations, which, according to Binance, is supported by 19% of users, create additional momentum for growth.



Binance's position in the ecosystem

Binance remains a key player in the crypto market. The platform recently launched a perpetual contract for BUSDT with USDⓈ margin, opening up new strategies for traders. Additionally, Binance is expanding its international presence — for example, collaboration with the government of Bhutan to implement crypto payments for tourists underscores the global influence of the exchange.



What's next?

Analysts suggest that under the current momentum and favorable on-chain background (declining reserves on exchanges, increasing hash rate), Bitcoin could reach 🔮$600,000 by October 2025. However, investors should consider volatility and potential tightening of regulations, as noted by 19% of users.

Tip from Binance: use a variety of platform tools — from spot to futures trading — to effectively build investment strategies. Stay updated with news on Binance Square to always be informed.

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