Something truly amusing has happened. One of the most recognizable brands on the planet — Coca-Cola, the long-time king of carbonated drinks, a symbol of American lifestyle, joy, Santa Claus, and diabetes — has given way to Ethereum on the pedestal.
According to the latest data from 8marketcap and CompaniesMarketCap, Ethereum has reached a market capitalization of $309.45 billion, surpassing Coca-Cola with its $303.54 billion and ranking 40th among the largest assets in the world. Congratulations, Soda. You've been surpassed by code. On the blockchain.
Let's have some numbers.
• Price of one ETH — $2,574.27
• Trading volume over the last 24 hours — $28.74 billion
• Growth over the last week — nearly 40%
• Number of coins in circulation — about 121 million
• Ethereum's market share in the crypto market — 9.28%
• And, attention, the maximum in 2021 was $4,864.06, so the potential for growth — oh how great.
And Coca-Cola?
• Stock price — $70.52
• Growth over the year — a modest 14%
• Market capitalization — $303.54 billion
• Position in the global asset ranking — now below Ethereum
A company with a history of over 130 years, with a logo recognizable in any corner of the globe, with offices, vans, and factories — has lost to a digital token created by a group of developers none of us even know by face. Ironic? More than.
This means the world has changed. No, not 'is changing' — it has already changed. People, especially the younger generation, trust decentralized protocols more than corporations with flashy banks. They prefer smart contracts over bureaucracy. The financial system no longer belongs to those sitting on Wall Street. It belongs to... well, you. All of us. Those who believe in Web3, DeFi, and blockchain.
And here comes Ethereum Pectra — the latest major network upgrade, which activated on May 7, 2025. It's like if Coca-Cola suddenly invented a drink that makes you lose weight and become immortal. But in the case of Ethereum — it's not marketing, it's real technological evolution. Lightning-fast transactions, improved smart contracts, new standards. Boom. Price growth. Investor confidence. A celebration in the market.
Institutional players are entering Ethereum. And if TradingView analysts are to be believed, we could see a price of $12,000 for ETH as early as 2025. This means that Ethereum's market capitalization could exceed $1.4 trillion — and reach levels with Amazon, Apple, and Microsoft.
The question is not whether 'crypto will replace banks,' but why it hasn't done so yet.
So the next time you open a bottle of Coca-Cola, remember: this bottle costs less than the code on the blockchain, which you may not even understand. But which has already become a part of your life.
