Binance Square

bullmarket2025

856,154 views
402 Discussing
Raj 007 r
ยท
--
Article
Doge Coin Price Prediction In 2025...Price Prediction for $DOGE coin in 2025 Here are three potential scenarios: 1. Bearish Case: - Price Range: $0.10 to $0.20 - $DOGE coin could face issues like decreased hype, lack of utility, or regulatory challenges. 2. Moderate Case: - Price Range: $0.30 to $0.60 - Sustained community support, gradual adoption, and a healthy crypto market could help Dogecoin achieve moderate growth. 3. Bullish Case: - Price Range: $0.80 to $1.50+ - A strong bull market, increased utility, or significant adoption (e.g., by platforms like Tesla for payments) could drive $DOGE {future}(DOGEUSDT) coin to new highs. ### Key Considerations - Dogecoin is highly volatile and speculative. While it has a loyal community, its value often depends more on hype than fundamental utility. - Always use proper risk management strategies, such as stop-loss orders and portfolio diversification. #dogeโšก #BullMarket2025 Follow Me For More Update.. ๐Ÿ‘๐Ÿ‘

Doge Coin Price Prediction In 2025...

Price Prediction for $DOGE coin in 2025
Here are three potential scenarios:
1. Bearish Case:
- Price Range: $0.10 to $0.20
- $DOGE coin could face issues like decreased hype, lack of utility, or regulatory challenges.
2. Moderate Case:
- Price Range: $0.30 to $0.60
- Sustained community support, gradual adoption, and a healthy crypto market could help Dogecoin achieve moderate growth.
3. Bullish Case:
- Price Range: $0.80 to $1.50+
- A strong bull market, increased utility, or significant adoption (e.g., by platforms like Tesla for payments) could drive $DOGE
coin to new highs.
### Key Considerations
- Dogecoin is highly volatile and speculative. While it has a loyal community, its value often depends more on hype than fundamental utility.
- Always use proper risk management strategies, such as stop-loss orders and portfolio diversification.
#dogeโšก
#BullMarket2025
Follow Me For More Update.. ๐Ÿ‘๐Ÿ‘
ยท
--
Article
Top Trading Strategies in a Crypto Bull MarketA crypto bull ๐Ÿš€ market is every trader's dream. Prices are shooting up, portfolios are glowing green ๐Ÿ’ต, and opportunities seem endless. But how can you make the most of it without losing your cool? Here are some easy strategies to help you ride the bull like a pro. 1. Buy and Hold (HODL) ๐Ÿ“Š The classic strategy! During a bull market, many coins see massive gains. The idea is simple: pick strong projects, buy them early, and hold onto them while prices climb. Just make sure to: Do your own research (DYOR).Pick coins with solid fundamentals.Have an exit plan for when the market turns. 2. Momentum Trading ๐Ÿ”ฅ In a bull market, trends are your best friend. Momentum trading means jumping into coins that are already gaining traction. Here's how to do it: Look for coins with strong upward trends.Set [stop-loss](https://academy.binance.com/en/articles/what-are-stop-loss-and-take-profit-levels-and-how-to-calculate-them) orders to manage risk.Donโ€™t chase pumps; focus on sustainable moves. 3. Dollar-Cost Averaging (DCA) โณ If youโ€™re not sure about timing the market, DCA is your go-to strategy. Itโ€™s all about investing a fixed amount at regular intervals, like: Buying Bitcoin or Ethereum weekly.Avoiding emotional decisions.Reducing the risk of buying at the top. 4. Diversification ๐ŸŒˆ Donโ€™t put all your eggs in one basket. A bull market can lift many boats, but not all of them are seaworthy. Diversify by: Investing in a mix of blue-chip coins (e.g., BTC, ETH) and altcoins.Spreading your investments across different sectors like DeFi, NFTs, and Layer 2 solutions.Balancing high-risk plays with safer options. Tips to Stay Safe ๐Ÿšซโ„๏ธ Avoid FOMO: Donโ€™t buy just because everyone else is.Take Profits: Set sell targets and stick to them.Watch the News: Big announcements can pump or dump prices. A bull market can feel like a party, but donโ€™t forget to manage your risk. Keep learning, stay disciplined, and youโ€™ll come out on top. Happy trading! ๐ŸŒŸ๐Ÿš€ #CryptoTrading #BullMarket2025 #BinanceTips Disclaimer: This is not financial advice. Always do your own research before investing.

Top Trading Strategies in a Crypto Bull Market

A crypto bull ๐Ÿš€ market is every trader's dream. Prices are shooting up, portfolios are glowing green ๐Ÿ’ต, and opportunities seem endless. But how can you make the most of it without losing your cool? Here are some easy strategies to help you ride the bull like a pro.
1. Buy and Hold (HODL) ๐Ÿ“Š
The classic strategy! During a bull market, many coins see massive gains. The idea is simple: pick strong projects, buy them early, and hold onto them while prices climb. Just make sure to:
Do your own research (DYOR).Pick coins with solid fundamentals.Have an exit plan for when the market turns.
2. Momentum Trading ๐Ÿ”ฅ
In a bull market, trends are your best friend. Momentum trading means jumping into coins that are already gaining traction. Here's how to do it:
Look for coins with strong upward trends.Set stop-loss orders to manage risk.Donโ€™t chase pumps; focus on sustainable moves.
3. Dollar-Cost Averaging (DCA) โณ
If youโ€™re not sure about timing the market, DCA is your go-to strategy. Itโ€™s all about investing a fixed amount at regular intervals, like:
Buying Bitcoin or Ethereum weekly.Avoiding emotional decisions.Reducing the risk of buying at the top.
4. Diversification ๐ŸŒˆ
Donโ€™t put all your eggs in one basket. A bull market can lift many boats, but not all of them are seaworthy. Diversify by:
Investing in a mix of blue-chip coins (e.g., BTC, ETH) and altcoins.Spreading your investments across different sectors like DeFi, NFTs, and Layer 2 solutions.Balancing high-risk plays with safer options.
Tips to Stay Safe ๐Ÿšซโ„๏ธ
Avoid FOMO: Donโ€™t buy just because everyone else is.Take Profits: Set sell targets and stick to them.Watch the News: Big announcements can pump or dump prices.
A bull market can feel like a party, but donโ€™t forget to manage your risk. Keep learning, stay disciplined, and youโ€™ll come out on top. Happy trading! ๐ŸŒŸ๐Ÿš€
#CryptoTrading #BullMarket2025 #BinanceTips
Disclaimer: This is not financial advice. Always do your own research before investing.
ยท
--
The Psychology of the Crypto Skeptic: Why $RIVERโ€™s Rise to $100 Defies the DoubtersThe Psychology of the Crypto Skeptic: Why $RIVERโ€™s Rise to $100 Defies the Doubters The history of digital asset markets is paved with the quiet regret of onlookers who mistook early volatility for terminal failure. When RIVER traded at a mere $1, it was widely dismissed by traditional market spectators as mere noise. Yet, in a pattern that has come to define the modern alternative asset landscape, those who laughed at the single-digit valuation were soon forced to watch from the sidelines as the token surged to $10, recalibrating expectations and establishing a new baseline of market resilience. Anatomy of a Market Shakeout The true test of any emerging cryptocurrency lies not in its peak behavior, but in its capacity to weather a liquidity crunch. Recent market data revealed a drastic correction, with RIVER temporarily plunging to a low of $6. For critics, this was the long-awaited collapse; for astute market participants, it was a textbook accumulation window. $1.00 โžก๏ธ $10.00 (Initial Surge) $40.00 โžก๏ธ $80.00 (Consolidation Lift) $6.00 โžก๏ธ $86.00 (The Great Recovery) The subsequent rebound to $86 exposed a profound supply-demand imbalance. This rapid recovery suggests that institutional or highly capitalized retail buyers quietly absorbed the selling pressure, setting the stage for a much larger macro expansion. The Path Beyond the $100 All-Time High As the asset approaches key resistance levels, the velocity of its recovery indicates that breaking the $100 All-Time High (ATH) is no longer a matter of if, but when. The prevailing momentum hints at a broader narrative: RIVER is transitioning from a speculative instrument into a dominant market force, accompanied by rising interest in correlated ecosystem tokens like GUA. Key TakeawaysHistorical Resilience: Skepticism at $1 and $40 consistently preceded major upward price discovery.V-Shaped Recovery: The bounce from the $6 liquidity sweep to $86 signals deep market conviction.Target Metric: Technical indicators suggest a strong momentum build-up toward the psychological $100 milestone. In a financial landscape increasingly driven by sentiment and rapid liquidity shifts, the question is no longer whether digital assets like RIVER possess intrinsic value, but rather how long the market can afford to ignore their velocity. Will you be documenting the breakthrough to triple digits as an active participant, or merely as a witness to another missed macro cycle? Missed the RIVER Wave? Why $100 is Closer Than You Think! ๐ŸŒŠ๐Ÿ’Ž The market always finds a way to reward conviction and penalize hesitation. ๐Ÿ“‰ Remember when the crowd laughed at RIVER at $1? It answered by hitting $10. ๐ŸŽฏ When they doubted it at $40, it marched straight to $80. ๐Ÿง  Crypto markets are designed to shake out weak hands. Seeing the asset dip to $6 only to aggressively reclaim $86 proves one thing: the buying appetite here is massive. ๐Ÿ”ฅ Breaking the $100 ATH Is Next ๐Ÿš€ We are witnessing a textbook accumulation pattern. The momentum building behind #RIVER and its ecosystem counterpart GUA suggests that breaking the $100 All-Time High is the next logical step. A 100x macro journey is born from exactly this kind of resilience. ๐Ÿ“ˆ ๐Ÿ“ธ Pro Tip: Bookmark this post. History has a habit of repeating itself for those who fail to watch the charts. ๐ŸŒ• Are you holding for the triple-digit milestone, or watching from the sidelines? Let's discuss below! ๐Ÿ‘‡ #River30soon #CryptoAnalysis #Altcoins #BullMarket2025 #GUA $RIVER {future}(RIVERUSDT) $GUA {future}(GUAUSDT)

The Psychology of the Crypto Skeptic: Why $RIVERโ€™s Rise to $100 Defies the Doubters

The Psychology of the Crypto Skeptic: Why $RIVER โ€™s Rise to $100 Defies the Doubters
The history of digital asset markets is paved with the quiet regret of onlookers who mistook early volatility for terminal failure. When RIVER traded at a mere $1, it was widely dismissed by traditional market spectators as mere noise. Yet, in a pattern that has come to define the modern alternative asset landscape, those who laughed at the single-digit valuation were soon forced to watch from the sidelines as the token surged to $10, recalibrating expectations and establishing a new baseline of market resilience.
Anatomy of a Market Shakeout
The true test of any emerging cryptocurrency lies not in its peak behavior, but in its capacity to weather a liquidity crunch. Recent market data revealed a drastic correction, with RIVER temporarily plunging to a low of $6. For critics, this was the long-awaited collapse; for astute market participants, it was a textbook accumulation window.
$1.00 โžก๏ธ $10.00 (Initial Surge)
$40.00 โžก๏ธ $80.00 (Consolidation Lift)
$6.00 โžก๏ธ $86.00 (The Great Recovery)
The subsequent rebound to $86 exposed a profound supply-demand imbalance. This rapid recovery suggests that institutional or highly capitalized retail buyers quietly absorbed the selling pressure, setting the stage for a much larger macro expansion.
The Path Beyond the $100 All-Time High
As the asset approaches key resistance levels, the velocity of its recovery indicates that breaking the $100 All-Time High (ATH) is no longer a matter of if, but when. The prevailing momentum hints at a broader narrative: RIVER is transitioning from a speculative instrument into a dominant market force, accompanied by rising interest in correlated ecosystem tokens like GUA.
Key TakeawaysHistorical Resilience: Skepticism at $1 and $40 consistently preceded major upward price discovery.V-Shaped Recovery: The bounce from the $6 liquidity sweep to $86 signals deep market conviction.Target Metric: Technical indicators suggest a strong momentum build-up toward the psychological $100 milestone.
In a financial landscape increasingly driven by sentiment and rapid liquidity shifts, the question is no longer whether digital assets like RIVER possess intrinsic value, but rather how long the market can afford to ignore their velocity. Will you be documenting the breakthrough to triple digits as an active participant, or merely as a witness to another missed macro cycle?
Missed the RIVER Wave? Why $100 is Closer Than You Think! ๐ŸŒŠ๐Ÿ’Ž
The market always finds a way to reward conviction and penalize hesitation. ๐Ÿ“‰ Remember when the crowd laughed at RIVER at $1? It answered by hitting $10. ๐ŸŽฏ When they doubted it at $40, it marched straight to $80. ๐Ÿง 
Crypto markets are designed to shake out weak hands. Seeing the asset dip to $6 only to aggressively reclaim $86 proves one thing: the buying appetite here is massive. ๐Ÿ”ฅ
Breaking the $100 ATH Is Next ๐Ÿš€
We are witnessing a textbook accumulation pattern. The momentum building behind #RIVER and its ecosystem counterpart GUA suggests that breaking the $100 All-Time High is the next logical step. A 100x macro journey is born from exactly this kind of resilience. ๐Ÿ“ˆ
๐Ÿ“ธ Pro Tip: Bookmark this post. History has a habit of repeating itself for those who fail to watch the charts. ๐ŸŒ•
Are you holding for the triple-digit milestone, or watching from the sidelines? Let's discuss below! ๐Ÿ‘‡
#River30soon #CryptoAnalysis #Altcoins #BullMarket2025 #GUA
$RIVER
$GUA
Article
๐Ÿ“ข XRP ARMY ALERT: MAJOR ETF COUNTDOWN IS ON! ๐Ÿš€๐Ÿ”ฅ mainstream financial system, and the clock is ticking! โฐ A key regulatory delay is G-O-N-E, setting the stage for the first Spot XRP ETF to potentially go LIVE by November 13th! ๐Ÿ˜ฑ๐Ÿ’ฅ The institutional whales are positioning for an absolute tsunami of capital into the ecosystem! ๐ŸŒŠ๐Ÿ’ฐ ๐Ÿ’Ž The $XRP ETF Heavy Hitters Are Ready to Deploy! Big money managers are lining up, signaling massive confidence and upcoming investment. ๐Ÿฆ Grayscale โ€“ XRP Trust (ETF Conversion) โ†’ ~$40B AUM! ๐Ÿคฏ ๐Ÿฆ WisdomTree โ€“ XRP ETF โ†’ ~$113B AUM! ๐Ÿ† ๐Ÿฆ 21Shares โ€“ XRP Trust โ†’ ~$7B AUM ๐ŸŒ ๐Ÿฆ Bitwise โ€“ XRP ETF โ†’ ~$5B AUM ๐Ÿ’ช ๐Ÿฆ VanEck โ€“ โ€œXRPLโ€ โ†’ ~$350M AUM ๐Ÿ’ผ ๐Ÿฆ Rex Shares / Osprey Funds โ†’ ~$100.9M AUM (Already Live!) โšก ๐Ÿ‚ Why the Bulls Are Loading Up Now This isn't just newsโ€”it's a paradigm shift for $XRP: Supply Shock Potential: Massive institutional inflows could dramatically squeeze the available supply. ๐Ÿ’ธ Global Validation: Endorsement from these financial giants elevates XRP's status and global demand. ๐ŸŒ New Price Era: ETF approval is the catalyst many believe will ignite the next epic bull run! ๐Ÿ“ˆ โœจ Final Verdict $XRP is transitioning from a crypto solution to a recognized institutional asset. If the Spot ETF lands on the NYSE Arca or Nasdaq by November 13th, brace yourself! The new price discovery phase for XRP could start sooner than the most optimistic predictions. โšก Get ready. The moment is here. #XRPLedger #CryptoETF #BullMarket2025 #RippleEffect ๐ŸŒ•$XRP {spot}(XRPUSDT)

๐Ÿ“ข XRP ARMY ALERT: MAJOR ETF COUNTDOWN IS ON! ๐Ÿš€๐Ÿ”ฅ

mainstream financial system, and the clock is ticking! โฐ A key regulatory delay is G-O-N-E, setting the stage for the first Spot XRP ETF to potentially go LIVE by November 13th! ๐Ÿ˜ฑ๐Ÿ’ฅ
The institutional whales are positioning for an absolute tsunami of capital into the ecosystem! ๐ŸŒŠ๐Ÿ’ฐ
๐Ÿ’Ž The $XRP ETF Heavy Hitters Are Ready to Deploy!
Big money managers are lining up, signaling massive confidence and upcoming investment.
๐Ÿฆ Grayscale โ€“ XRP Trust (ETF Conversion) โ†’ ~$40B AUM! ๐Ÿคฏ
๐Ÿฆ WisdomTree โ€“ XRP ETF โ†’ ~$113B AUM! ๐Ÿ†
๐Ÿฆ 21Shares โ€“ XRP Trust โ†’ ~$7B AUM ๐ŸŒ
๐Ÿฆ Bitwise โ€“ XRP ETF โ†’ ~$5B AUM ๐Ÿ’ช
๐Ÿฆ VanEck โ€“ โ€œXRPLโ€ โ†’ ~$350M AUM ๐Ÿ’ผ
๐Ÿฆ Rex Shares / Osprey Funds โ†’ ~$100.9M AUM (Already Live!) โšก
๐Ÿ‚ Why the Bulls Are Loading Up Now
This isn't just newsโ€”it's a paradigm shift for $XRP :
Supply Shock Potential: Massive institutional inflows could dramatically squeeze the available supply. ๐Ÿ’ธ
Global Validation: Endorsement from these financial giants elevates XRP's status and global demand. ๐ŸŒ
New Price Era: ETF approval is the catalyst many believe will ignite the next epic bull run! ๐Ÿ“ˆ
โœจ Final Verdict
$XRP is transitioning from a crypto solution to a recognized institutional asset. If the Spot ETF lands on the NYSE Arca or Nasdaq by November 13th, brace yourself! The new price discovery phase for XRP could start sooner than the most optimistic predictions. โšก
Get ready. The moment is here.
#XRPLedger #CryptoETF #BullMarket2025 #RippleEffect ๐ŸŒ•$XRP
ยท
--
๐Ÿš€ $XRP ยท Repeated Rise ยท Preparations for a Historic Breakthrough in 2025 XRP/USDT is rewriting the same scenario we saw in Mayโ€“June, with strong technical signals for an upcoming rise: ๐Ÿ”น Breakout from a descending triangle โ€“ usually a sharp bullish signal ๐Ÿ”น Breakout above the daily EMA34 moving average โ€“ as happened last time before a historical launch ๐Ÿ”น Significant similarity to the 2021 wave โ€“ but with greater liquidity and a more mature market ๐Ÿ“Š What does this mean? โ€ข XRP shows the same technical structure that previously led it to ATH โ€ข Gradual increase currently, but with a move above EMA, momentum is building itself โ€ข Charts say: we are at the beginning of a wave, not its end ๐Ÿ”ฅ Bitcoin has doubled from its 2021 peak ๐Ÿ”ฅ Ether is on a similar path ๐Ÿ”ฅ XRP is preparing to catch up strongly ๐Ÿ’ฌ We are not living the end of the bull market, but its true beginning. ๐Ÿ“‰ There is still no historical trading volume or โ€œFOMOโ€โ€ฆ this only means: the real rise has not started yet. ๐Ÿ“ข Follow channel #CryptoEmad for more daily analyses {future}(XRPUSDT) #XRP #BullMarket2025 #AltcoinSeason #CryptoMomentum
๐Ÿš€ $XRP ยท Repeated Rise ยท Preparations for a Historic Breakthrough in 2025

XRP/USDT is rewriting the same scenario we saw in Mayโ€“June, with strong technical signals for an upcoming rise:
๐Ÿ”น Breakout from a descending triangle โ€“ usually a sharp bullish signal
๐Ÿ”น Breakout above the daily EMA34 moving average โ€“ as happened last time before a historical launch
๐Ÿ”น Significant similarity to the 2021 wave โ€“ but with greater liquidity and a more mature market

๐Ÿ“Š What does this mean?
โ€ข XRP shows the same technical structure that previously led it to ATH
โ€ข Gradual increase currently, but with a move above EMA, momentum is building itself
โ€ข Charts say: we are at the beginning of a wave, not its end

๐Ÿ”ฅ Bitcoin has doubled from its 2021 peak
๐Ÿ”ฅ Ether is on a similar path
๐Ÿ”ฅ XRP is preparing to catch up strongly

๐Ÿ’ฌ We are not living the end of the bull market, but its true beginning.
๐Ÿ“‰ There is still no historical trading volume or โ€œFOMOโ€โ€ฆ this only means: the real rise has not started yet.

๐Ÿ“ข Follow channel #CryptoEmad for more daily analyses
#XRP #BullMarket2025 #AltcoinSeason #CryptoMomentum
ยท
--
๐Ÿš€ BNB Showing Strong Momentum! #BNB continues to hold key support levels and remains one of the strongest utility coins in the crypto market. ๐Ÿ“Š Traders are watching: โœ… Support Zone: Current consolidation area โœ… Resistance Zone: Next major breakout level โœ… Volume: Increasing buying interest could fuel further upside ๐Ÿ’ก Trading Reminder: Always use a Stop Loss and never invest more than you can afford to lose. If BNB breaks above resistance with strong volume, the next move could attract significant market attention. What is your view on #BNB? ๐Ÿ“ˆ Bullish ๐Ÿ“‰ Bearish #BNB #Binance #Crypto #Trading #Altcoins #CryptoTrading #BullMarket2025
๐Ÿš€ BNB Showing Strong Momentum!

#BNB continues to hold key support levels and remains one of the strongest utility coins in the crypto market.

๐Ÿ“Š Traders are watching: โœ… Support Zone: Current consolidation area
โœ… Resistance Zone: Next major breakout level
โœ… Volume: Increasing buying interest could fuel further upside

๐Ÿ’ก Trading Reminder: Always use a Stop Loss and never invest more than you can afford to lose.

If BNB breaks above resistance with strong volume, the next move could attract significant market attention.

What is your view on #BNB? ๐Ÿ“ˆ Bullish ๐Ÿ“‰ Bearish

#BNB #Binance #Crypto #Trading #Altcoins #CryptoTrading #BullMarket2025
๐Ÿšจ Michael Saylor just made history... again. Strategy now holds more than 815,000 BTC. Worth over $60 BILLION. Let that sink in. While most investors were waiting for the "perfect entry"... Saylor kept buying. Bull market. Bear market. Crash. Recovery. It didn't matter. One strategy. Keep accumulating. ๐Ÿ‘‡ What's even more interesting? His average purchase price is around $74K. That means every move above that level strengthens one of the biggest corporate Bitcoin bets ever made. This isn't just another whale. This is a public company making Bitcoin its primary treasury asset. That's why Wall Street is paying attention. Every new purchase sends the same message: ๐Ÿ“ˆ Conviction over emotion. The biggest fortunes aren't built by timing every dip. They're built by sticking to a long-term strategy. Now the market faces one simple question. Will Saylor's aggressive accumulation be remembered as one of the greatest financial decisions of this decade... Or did he buy too early? ๐Ÿ‘‡ If Bitcoin dropped tomorrow... Would you BUY, HOLD, or SELL? One word only. ๐Ÿ”ฅ #MichaelSaylor #InstitutionalAdoption #Bitcoin #BTC #Strategy #CryptoNews #BitcoinTreasury #WriteToEarn #TrendingTopic #BullMarket2025
๐Ÿšจ Michael Saylor just made history... again.
Strategy now holds more than 815,000 BTC.
Worth over $60 BILLION.
Let that sink in.
While most investors were waiting for the "perfect entry"...
Saylor kept buying.
Bull market.
Bear market.
Crash.
Recovery.
It didn't matter.
One strategy.
Keep accumulating. ๐Ÿ‘‡
What's even more interesting?
His average purchase price is around $74K.
That means every move above that level strengthens one of the biggest corporate Bitcoin bets ever made.
This isn't just another whale.
This is a public company making Bitcoin its primary treasury asset.
That's why Wall Street is paying attention.
Every new purchase sends the same message:
๐Ÿ“ˆ Conviction over emotion.
The biggest fortunes aren't built by timing every dip.
They're built by sticking to a long-term strategy.
Now the market faces one simple question.
Will Saylor's aggressive accumulation be remembered as one of the greatest financial decisions of this decade...
Or did he buy too early?
๐Ÿ‘‡ If Bitcoin dropped tomorrow...
Would you BUY, HOLD, or SELL?
One word only.
๐Ÿ”ฅ #MichaelSaylor #InstitutionalAdoption #Bitcoin #BTC #Strategy #CryptoNews #BitcoinTreasury #WriteToEarn #TrendingTopic #BullMarket2025
Log in to explore more content
Join global crypto users on Binance Square
โšก๏ธ Get latest and useful information about crypto.
๐Ÿ’ฌ Trusted by the worldโ€™s largest crypto exchange.
๐Ÿ‘ Discover real insights from verified creators.
Email / Phone number