Michael Saylor’s company, Strategy, has announced $BTC an initial public offering (IPO) of 5 million shares of its new Variable Rate Series A Perpetual Stretch Preferred Stock, called STRC, priced at $100 per share. This IPO aims to raise approximately $500 million. The proceeds from this raise will primarily be used to buy more Bitcoin and cover general corporate expenses like working capital.

The STRC stock is unique because it carries a variable dividend initially set at 9% annually, paid monthly, and this dividend rate can be adjusted to keep the share price close to $100. This feature makes it similar to a synthetic stablecoin with yield, designed to attract investment money (fiat currency) and convert it efficiently into Bitcoin holdings.$BTC

Regarding market capitalization, this IPO means Strategy is creating new shares valued at $100 each, and 5 million shares would add up to a $500 million capital raise. This amount does not directly redefine Strategy’s entire market cap but represents new capital infusion intended to expand Strategy’s Bitcoin treasury. Strategy already holds over 600,000 Bitcoin, worth tens of billions of dollars, so this move further increases its bitcoin assets via equity fundraising.

| Existing Bitcoin holdings of Strategy | Over 600,000 BTC worth ~$72 billion (as of July 2025) |

the IPO announcement means Strategy is offering new shares at $100 each to raise $500 million, intending mainly to use those funds to buy more Bitcoin and continue expanding its crypto treasury. The stock’s design includes a dividend feature aiming to keep the share price stable, attracting investors who want exposure to Bitcoin accumulation via Strategy. This capital raise contributes to Strategy’s growing market presence but does not alone define the company’s total market cap.

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