A direct BTC/ETH coin pair, while not a novel concept on exchanges, could offer unique advantages for cryptocurrency giants in 2025, primarily by streamlining trading and potentially reducing fees within their own ecosystems.
For large holders and active traders, a dedicated BTC/ETH pair on a major exchange simplifies direct swaps between the two dominant cryptocurrencies. Currently, users often need to trade BTC to a stablecoin and then to ETH, or vice versa, incurring multiple transaction fees and potential slippage. A direct pair eliminates this intermediary step, offering cost and time efficiency, especially for high-volume transactions favored by whales and institutions.
Furthermore, a highly liquid BTC/ETH pair could become a benchmark for the broader altcoin market. Its performance could serve as a key indicator of market sentiment and the relative strength of the two leading blockchains. Dominant exchanges listing such a pair prominently would solidify their position as central hubs for cryptocurrency trading and analysis.
The giants could also leverage this pair for sophisticated trading strategies, such as arbitrage between different exchanges or the development of new financial products like BTC/ETH futures or options. This would further enhance their trading volumes and revenue streams. Ultimately, a liquid and easily accessible BTC/ETH pair benefits the major players by reducing friction, enhancing market insights, and creating new trading opportunities within their expansive platforms.