After shutting down its Diem project in 2022, Meta is now making a quiet return to crypto — this time focusing on stablecoins for payments, especially to content creators on platforms like Instagram.
While Meta hasn’t partnered with a specific stablecoin yet, the goal is clear: reduce cross-border payment costs and streamline creator payouts 💸. In line with this vision, former Ripple exec Ginger Baker has joined Meta as VP of Product.
The company is also reportedly in talks with several crypto infrastructure firms to boost its regional payment capabilities.
Although Diem was shelved, its MOVE programming language continues to power chains like Aptos, Sei, and Movement — keeping Meta’s blockchain legacy alive.
Between 2022 and 2023, Meta filed trademarks related to crypto trading, blockchain hardware, and exchange services, signaling a broader Web3 ambition.
Could this be Meta’s real crypto pivot?