B Strategy, a digital asset investment firm, plans to launch a treasury company focused on BNB, the native cryptocurrency of the BNB chain, aiming to raise $1 billion. This firm, listed in the U.S. and supported by YZi Labs (formerly Binance Labs), seeks to become the "Berkshire Hathaway" of the BNB ecosystem, keeping the token as the main asset of the treasury and promoting ecosystem growth through investment in key technologies, innovative projects, and community support.

The director of YZi Labs, Ella Zhang, rated BNB as a pillar of the new era of financial markets.

The management team includes experts such as Leon Lu, founder of B Strategy and co-founder of Metalpha, and Max Hua, former CFO of Bitmain. They emphasize the importance of offering transparency, institutional governance, and rigorous risk management, with independent audits and asset custody. This approach aims to provide security to institutional investors, facilitating their entry into the BNB ecosystem through a regulated and accessible vehicle.

The price chart of BNB shows a decline despite monthly gains.

$BNB has shown remarkable performance, with an annual growth rate exceeding 48% and a recent all-time high, reflecting strong demand and institutional confidence. However, caution is advised due to certain past experiences, such as the delisting of Windtree Therapeutics, which used BNB in its treasury but did not meet minimum stock exchange requirements. Altogether, this initiative by B Strategy represents a significant bet that could transform institutional investment in cryptocurrencies, although with the inherent risks of adopting digital assets in regulated markets.