Binance Square is another successful strategy at the CMC level for Binance:

1、

Optimize cryptocurrency content SEO to attract new users and increase growth for Binance. This is a huge funnel entry point, and as operational time accumulates, these massive long-tail articles will continue to appear on Google and other platforms.

2、

Content creation, social interaction, live streaming, and other features increase the retention time of Binance users.

3、

The cryptocurrency creator economy, from enabling content mining rebates to a creator task platform, allows users to write quality content and complete tasks to directly earn rewards. A closed loop of traffic - trading - traffic - trading.

One of Binance's most successful strategies has undoubtedly been the acquisition of CoinMarketCap for $400 million in 2020. It is said that the business revenue contributed by CMC's traffic was recouped in just six months.

Binance Square @binance will also be a strategic success at the CMC level. Over the past two years since its launch, there has been a large number of content creators sharing massive amounts of cryptocurrency content daily, forming a huge content SEO funnel entry.

Users are also able to extend their retention time due to the rich features of Binance Square, indirectly fostering trading habits and increasing stickiness.

Currently, Binance Square has approximately 30.8 million monthly active users, accounting for 11% of Binance's total user base of 280 million. This user volume has already reached many leading creator platforms and social applications.

Finally, in addition to the existing content mining rebates of Binance Square, it also connects the full chain of traffic required to initiate projects, including tasks such as following, tweeting, retweeting, and buying coins, all of which can be distributed by Binance Square. $BNB