#X Super App Transformation Is Binance Going to Become a “Super App”? This sounds quite exciting!
Just think about it, in the future on Binance, we might not only trade cryptocurrencies, but also directly hail a taxi, order takeout, or even book travel packages. Doesn’t that feel a bit like Alipay or WeChat?
In fact, there’s a pretty deep logic behind Binance’s move toward a “super app.” The competition among cryptocurrency exchanges is fierce, and relying solely on trading fees has a very obvious ceiling. Binance wants to use the “super app” to keep users within its ecosystem and enhance user stickiness, which is known as “monetizing traffic” in the internet industry.
Moreover, the popularization of DeFi (Decentralized Finance) has also opened up more possibilities for the “super app.” In the future, we can directly use cryptocurrencies to pay various living expenses on Binance, or even participate in various DeFi projects. Just thinking about it feels convenient!
However, to be fair, Binance still faces several challenges if it wants to succeed as a “super app.” For example, how to ensure the quality of various services? How to attract more merchants to join? These questions need to be carefully considered by Binance. But in any case, I am still full of expectations for Binance's transformation this time!
