3 Key Trends Shaping the Crypto Market in H2 2025, According to Coinbase Institutional
Coinbase Institutional has identified three major trends poised to define the crypto landscape in the second half of 2025: improving macroeconomic outlook, rising short-term corporate demand, and increasing regulatory clarity.
These dynamics could trigger significant growth and structural shifts across the digital asset ecosystem.
1. Improving Macroeconomic Outlook
Coinbase highlights a softer economic scenario for 2025, with risks of recession diminishing.
“We may see a mild slowdown or a soft landing this year, potentially avoiding a harsh recession or stagflation,” the report states.
With the US Federal Reserve expected to cut interest rates by year-end and liquidity metrics such as M2 money supply and central bank balance sheets expanding globally, Coinbase expects conditions unlikely to drive asset prices back to 2024 lows. This sets the stage for a continued Bitcoin uptrend and overall crypto market cap growth amid controlled inflation and supportive fiscal policies.
2. Strong Short-Term Corporate Demand
Corporate adoption remains a major driver, with roughly 228 publicly traded companies holding over 820,000 BTC globally, alongside investments in ETH, SOL, and XRP.
According to Galaxy Digital, about 20 firms are employing leveraged funding strategies pioneered by MicroStrategy. Updated FASB accounting rules now allow digital assets to be marked at fair market value rather than just impairment losses, encouraging greater corporate participation.
3. Growth of Publicly Traded Crypto Vehicles (PTCVs)
PTCVs—entities focused solely on crypto accumulation via equity and convertible bond issuance—are on the rise. However, they bring risks like forced selling pressure due to debt maturities and discretionary sell-offs that could erode market confidence.