FLOKI, one of the most recognized meme coin projects in the crypto world, has announced its sponsorship of the “Play on the Pitch” event, organized by the Nottingham Forest Community Trust as part of the Premier League Primary Stars programme.
The event is scheduled to take place on Monday, June 16th, at The City Ground, the historic home stadium of Nottingham Forest. It will bring together 40 primary school students from four different schools across Nottingham for a friendly football tournament.
Inspiring the Next Generation Through Football
Premier League Primary Stars is a well-known initiative backed by the Premier League that aims to inspire children to be active, develop key life skills, and build confidence through football. With a curriculum-based approach and strong community support, the program reaches tens of thousands of students across the UK every year.
FLOKI’s Contributions to the Event
As part of its sponsorship, FLOKI will:
Provide full custom kits for all participants.
Feature LED board branding to promote its P2E metaverse game, Valhalla.
Display a big-screen video message from Nottingham Forest players, welcoming the students and celebrating their involvement.
A Strategic Move Ahead of Valhalla’s Mainnet Launch
This sponsorship comes just weeks before the official mainnet launch of FLOKI’s flagship metaverse game, Valhalla, set for June 30th. The partnership underscores FLOKI’s commitment to community engagement and brand visibility as it continues to expand its Web3 footprint.
FLOKI’s involvement in grassroots initiatives highlights its belief in the power of crypto to empower future generations—not just through blockchain innovation, but also through real-world impact. $FLOKI
