Selling trading products is not much different from selling air conditioners.

The ultimate demand of the project party is growth and branding, while the ultimate demand of the users is speed, quality, savings + emotional value:

More: Multi-chain, multi-data, multi-function

Fast: Quick speed in all trading links

Good: High safety, distinctive memory points

Savings: Low fees, many rewards

Emotional value: Dopamine stimulation, after-sales service

Use retail thinking for KOLs. Use channel thinking for project parties.