What are pyramid scheme coins?
Pyramid scheme coins, as the name suggests, refer to virtual currencies that operate through a pyramid scheme model. Pyramid scheme coins are not genuine, compliant cryptocurrencies or digital currencies, but are fraudulent operations that utilize false promotion, illegal recruitment, and rapid price inflation, taking advantage of people's inadequate understanding of digital currencies. Unlike legitimate cryptocurrencies, pyramid scheme coins usually lack real backing, practical application scenarios, and their market behavior is often manipulative. They severely rely on attracting new investors to maintain their prices, ultimately leading to the collapse of funds and losses for investors.
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Essentially, the operational model of pyramid scheme coins resembles a Ponzi scheme. It pays returns to old users by continuously injecting funds from new users, thereby creating a false illusion of 'making money,' inducing investors to continue investing. However, when the number of new users can no longer grow or investors begin to exit in large numbers, the value of pyramid scheme coins collapses rapidly, leading to total loss for investors.
2025 Latest Pyramid Scheme Coin Identification Checklist
With the rapid development of the cryptocurrency market, pyramid scheme coins continue to emerge and become more concealed and difficult to identify. Although a large number of new cryptocurrencies have appeared in the market, not all virtual currencies are worth investing in. Here is a checklist for identifying common pyramid scheme coins in 2025, which investors can use to raise their vigilance:
1. No clear project background or white paper
Legitimate cryptocurrency projects generally have detailed white papers that clearly outline the project's vision, technical background, development team, and future plans. In contrast, pyramid scheme coins often lack detailed white papers, or their contents are hollow and lack practical information. There is usually no real technical support behind pyramid scheme coins, relying solely on false promotion to attract investors.
2. Promises of high returns
"Invest in Coin X, guaranteed monthly returns of 20%"—such high return promises are typical characteristics of pyramid scheme coins. Any investment in cryptocurrency carries risks; under normal circumstances, it is challenging to obtain stable high returns. If a particular coin promises fixed and high returns, it is highly likely to be a pyramid scheme coin, and investors should remain highly cautious.

3. No practical application scenarios
A compliant cryptocurrency typically has its own application scenarios, such as for payments, smart contracts, decentralized finance (DeFi), etc. Pyramid scheme coins usually lack practical application scenarios, relying only on false market promotion, making it difficult for investors to understand the true value of the coin.
4. Emphasizing recruitment and developing downlines
Pyramid scheme coins often focus on 'developing downlines'; the more people invest, the more substantial the returns. The operation of pyramid scheme coins largely depends on attracting new users to maintain the liquidity of the fund pool. Some pyramid scheme projects explicitly require participants to continually recruit others to join as a way to earn returns. If the primary value of a coin relies on developing downlines, it is almost certainly a pyramid scheme coin.
5. Anonymous or opaque teams
The project teams of pyramid scheme coins are usually anonymous, or the backgrounds of team members are unclear, lacking publicly available company or team information. Legitimate project teams typically have publicly available developer information, may even publish code in open-source communities, and accept third-party audits and inspections. Developers of pyramid scheme coins rarely participate in public discussions and do not have real contact information.
6. Short-term surges followed by crashes
Pyramid scheme coins often attract a large amount of investment in a short time, causing prices to surge rapidly, but once the inflow of funds stops, prices will plummet. Due to manipulated market behavior, price fluctuations are extremely volatile, and investors often incur huge losses in a short period.
7. Forced lock-up or difficulty in withdrawing coins
Pyramid scheme coins often require investors to lock in funds for a period of time or set high withdrawal thresholds. When investors want to withdraw their funds, they encounter various difficulties, and may even be asked to pay high fees. This is typical fraudulent behavior, aimed at delaying withdrawals to prevent investors from reclaiming their funds in a timely manner.
Fraud Prevention Guide: How to Avoid Investing in Pyramid Scheme Coins
In addition to identifying the typical characteristics of pyramid scheme coins, investors should also understand some anti-fraud methods to avoid falling into scams. Here are some practical guidelines for prevention:
1. Do not trust high return promises
Promises of high returns are often the main lure of pyramid scheme coins. Investors should approach any investment rationally, especially those promising fixed returns, and remain vigilant. Any stable, high-return investment opportunity may conceal risks.
2. Conduct thorough project investigations
Before investing in any cryptocurrency, investors should conduct thorough research to understand the project's background, technical support, team members, and future plans. Information can be obtained through various channels such as white papers, official project websites, social media, and third-party audit reports.
3. Do not easily participate in recruitment activities
If the return on a particular coin depends on continuously developing downlines, it is almost certainly a pyramid scheme coin. Investors should avoid participating in such activities, especially those requiring investors to develop downlines or purchase certain products.
4. Stay calm and avoid impulsive investments
The market is flooded with various speculative virtual currency projects, and investors can easily be impulsive due to short-term surges. However, following trends blindly can lead to significant losses. It is advisable for investors to remain calm and analyze risks rationally before making investment decisions.
5. Use trustworthy trading platforms
When trading cryptocurrencies, investors should choose reputable and compliant trading platforms. Avoid trading through unknown channels or unverified third-party platforms to reduce the risk of fraud.
6. Do not trust anonymous investment projects
Investors should avoid investing in coins where the developer information is unclear or the project team is anonymous. Legitimate projects typically have clear team backgrounds and provide public contact information and social media channels.
7. Understand market conditions and technology
Understanding the basic principles and market conditions of cryptocurrencies is very important for distinguishing pyramid scheme coins. Investors should have a certain technical background to determine whether a project has real value, avoiding being deceived due to lack of understanding.
Q&A Session
Question: How to distinguish whether a virtual currency project is a pyramid scheme coin?
Answer: To distinguish whether a virtual currency project is a pyramid scheme coin, first check if the project has a clear white paper and technical background, whether there are promises of high returns, and whether it relies on recruitment for benefits. Whether the project team is anonymous, and whether the coin has practical application scenarios are also important criteria for determining whether it is a pyramid scheme coin.
Question: What risks do investors face when investing in pyramid scheme coins?
Answer: The risks of investing in pyramid scheme coins include inability to withdraw funds, drastic price drops, and losing principal due to scams. Pyramid scheme coins usually cannot maintain stable long-term value; once investors notice abnormalities, it is hard to withdraw their funds in time, potentially resulting in total loss.
Question: How to avoid becoming a victim of pyramid scheme coins?
Answer: To avoid becoming a victim of pyramid scheme coins, one should first strengthen their understanding of the virtual currency market, remain vigilant, and not easily trust high return promises. Conduct thorough project investigations before investing, choose reputable trading platforms, and avoid participating in recruitment activities.
Question: Can funds be recovered through legal means in pyramid scheme coins?
Answer: If investors find themselves trapped in a pyramid scheme coin scam, they should report it to the relevant authorities as soon as possible, such as local public security agencies or consumer protection organizations. It is quite difficult to recover funds because pyramid scheme coins are often operated anonymously, and the flow of funds is typically very concealed. Investors need to pursue their rights through legal avenues.
Question: What pyramid scheme coins should be particularly vigilant about in 2025?
Answer: With the continuous changes in the cryptocurrency market, new pyramid scheme coins are constantly emerging. Investors should remain vigilant, pay attention to market dynamics, and avoid blindly following speculative trends. For projects lacking clear application scenarios, high return promises, or recruitment activities, it is crucial to raise awareness.
