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Dmitrii 迪玛 Lunin
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Japanese company Kawasaki just announced "CORLEO.”
A four-legged robot that humans can ride.
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Dmitrii 迪玛 Lunin
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To create something new, you have to stop doing something old! We're all busy. Most of us already do more than we have time for. So where do we find the time and energy to create something new? The answer is simple, but not easy: we need the courage to stop doing something - even if that 'something' is already making money. It's the hardest kind of work to walk away from. It feels productive, it's familiar, and sometimes it's even profitable. But that's what holds us back the most. The real cost of continuing with the old is the opportunity we lose to build the new. New beginnings often require space - mental, emotional and physical. And space only opens up when we consciously choose to let something go. Only then can something more meaningful, more fulfilling or more aligned with our long-term goals take its place. So ask yourself: what old thing are you ready to stop doing? Without this choice, most desires for 'new achievements' will remain just that - desires.
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The biggest threat to your big goal isn't obstacles - it's opportunities. Start with a list of things you can do right now - skills, actions or projects you know you're capable of completing. Then define your real, long-term goal - the thing you want to do but can't quite get there yet. Now cross off all the items on your 'I can' list that will take you directly towards your main goal. What is left? That's the danger zone! These are the seductive alternatives - projects and achievements that give you a sense of progress but quietly pull you away from your true path. They're easy, they're available, and they offer results. But not the results that matter most. Someone once said: "The greatest threat on the way to a great goal is not the obstacles, but the opportunities - the chance to take an easier path to a lesser goal." Choose consciously. Not all progress is the same.
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It's easier to do something difficult! What this means is that it is often more motivating for a team to work on something bold and difficult, but deeply meaningful, than something easy and uninspiring. Sam Altman of OpenAI put it well - ambitious ideas energise people. And that's true... up to a point. It's one thing to light that fire in yourself - that's the easy part. But the real test is whether you can ignite your co-founder, your key employees or even early investors. That's your first checkpoint. If you can't, maybe your idea isn't bold enough. Or worse, maybe people don't think you're the one who can actually pull it off.
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Manage stress the way Jeff Bezos does! Stress usually shows up when you're avoiding something you have the power to do. When I feel stress, I take it as a signal - something is going wrong that I don't fully understand, but my subconscious is already feeling it. The moment I identify the source and take the first action - maybe a phone call or an email - the stress starts to fade, even if the problem isn't solved yet. Action breaks the paralysis! Stress often comes not from working too hard, but from ignoring what shouldn't be ignored. Putting real effort into things that are important to you doesn't feel like stress - it feels like meaningful exhaustion. If you're feeling stressed, ask yourself: what have you been avoiding?
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Most successful startups don't end up with the idea they started with. In fact, around 95% of those that eventually get acquired or go public do so after pivoting - sometimes more than once. It's a lot like building software: the first version is almost always thrown away. But without that first version, there's no foundation, no real feedback and no spark for version two. That's why obsessing over every detail before launch is often a waste of time. You can't think your way to product-market fit in advance. The market has the last word, and it rarely says what you expect. So don't wait for perfect. Start messy. Build, release, learn, repeat. That's how real breakthroughs happen. Dropbox, Slack, Twitter - none of them looked anything like their final form when they started. Launch early. Be wrong quickly. And keep moving.
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