Bit_Guru
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X/Twitter : @bitgu_ru || Since 2019 || Trader || Binance KOL || BNB Holder || tg….@Bitgur_u
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It took me 4 years in the crypto market to realize these things & you only need 2 minutes to read: 🤏
1. No matter the market condition, one thing stays the same: 8% of people will own 21 million Bitcoin.
2. Financial, capital, and risk management skills are 100 times more important than technical analysis or crypto research.
3. Earning while you sleep: There are many ways to make money in the crypto market without actively trading.
On average, #Bitcoin has increased more than 100% per year over the past 15 years. Yet, why do so few people make money? Because getting rich quickly is a common mentality. If you can't dedicate at least 4 hours a day to crypto, stick to Bitcoin and ETH—70% in BTC and 30% in ETH.
Trust no one: Trust leads to hope, disappointment, and errors. Learn independently and take responsibility for your actions. This is how to gain automatic minting experience!
The ultimate goal of investing: Make life more meaningful. If crypto investing can achieve that, do it. If not, reconsider.
Crypto is now a financial market: Originally born from technology, it's now influenced by macroeconomics and connected to mainstream financial markets.
People may discourage you from buying Bitcoin, but remember, once something is widely accepted, the opportunity might be gone. Seize your chance now!
Invest wisely, make meaningful choices, and let crypto pave the way to a better future.
#CryptoInvesting #ethbeta #Write2Earn! #BinanceTurns7 $BTC $ETH $SOL
1. No matter the market condition, one thing stays the same: 8% of people will own 21 million Bitcoin.
2. Financial, capital, and risk management skills are 100 times more important than technical analysis or crypto research.
3. Earning while you sleep: There are many ways to make money in the crypto market without actively trading.
On average, #Bitcoin has increased more than 100% per year over the past 15 years. Yet, why do so few people make money? Because getting rich quickly is a common mentality. If you can't dedicate at least 4 hours a day to crypto, stick to Bitcoin and ETH—70% in BTC and 30% in ETH.
Trust no one: Trust leads to hope, disappointment, and errors. Learn independently and take responsibility for your actions. This is how to gain automatic minting experience!
The ultimate goal of investing: Make life more meaningful. If crypto investing can achieve that, do it. If not, reconsider.
Crypto is now a financial market: Originally born from technology, it's now influenced by macroeconomics and connected to mainstream financial markets.
People may discourage you from buying Bitcoin, but remember, once something is widely accepted, the opportunity might be gone. Seize your chance now!
Invest wisely, make meaningful choices, and let crypto pave the way to a better future.
#CryptoInvesting #ethbeta #Write2Earn! #BinanceTurns7 $BTC $ETH $SOL
$BAR Breakout Attempt Buyers Testing Resistance
Trade Setup (Long):
Entry: 0.605 – 0.610
Stop-Loss: 0.598
Targets: 0.630 | 0.650 | 0.680
$BAR is showing steady bullish structure on the lower timeframe, with price holding above the 0.60 support zone and pressing against near-term resistance. The higher lows suggest buyers are gradually gaining control, and a clean hold above current levels could open the door for a continuation move toward the upper targets.
#BAR #Bit_Guru
Trade Setup (Long):
Entry: 0.605 – 0.610
Stop-Loss: 0.598
Targets: 0.630 | 0.650 | 0.680
$BAR is showing steady bullish structure on the lower timeframe, with price holding above the 0.60 support zone and pressing against near-term resistance. The higher lows suggest buyers are gradually gaining control, and a clean hold above current levels could open the door for a continuation move toward the upper targets.
#BAR #Bit_Guru
$HYPER Volatility Reset — Bullish Reclaim in Progress
Trade Setup (Long):
Entry: 0.145 – 0.152
Stop-Loss: 0.138
Targets: 0.165 | 0.178 | 0.195
$HYPER is stabilizing after a sharp impulse move, with price reclaiming the 0.15 zone on the 4H timeframe. The recent pullback looks like a healthy reset rather than trend reversal, and buyers are stepping back in near demand. Holding above support keeps the bullish continuation scenario active toward higher resistance levels.
#HYPER #Bit_Guru
Trade Setup (Long):
Entry: 0.145 – 0.152
Stop-Loss: 0.138
Targets: 0.165 | 0.178 | 0.195
$HYPER is stabilizing after a sharp impulse move, with price reclaiming the 0.15 zone on the 4H timeframe. The recent pullback looks like a healthy reset rather than trend reversal, and buyers are stepping back in near demand. Holding above support keeps the bullish continuation scenario active toward higher resistance levels.
#HYPER #Bit_Guru
$JUV Breakout Zone Momentum Still Active
Trade Setup (Long):
Entry: 0.82 – 0.84
Stop-Loss: 0.75
Targets: 0.88 | 0.92 | 0.96
$JUV has shown strong bullish momentum with a sharp recovery from the 0.61 lows and a clean move back above the 0.80 zone. The current consolidation near 0.83 looks healthy after a +30% rally, suggesting buyers are defending structure. If price holds above support, a continuation toward the recent high and higher resistance levels remains likely.
#JUV #Bit_Guru
Trade Setup (Long):
Entry: 0.82 – 0.84
Stop-Loss: 0.75
Targets: 0.88 | 0.92 | 0.96
$JUV has shown strong bullish momentum with a sharp recovery from the 0.61 lows and a clean move back above the 0.80 zone. The current consolidation near 0.83 looks healthy after a +30% rally, suggesting buyers are defending structure. If price holds above support, a continuation toward the recent high and higher resistance levels remains likely.
#JUV #Bit_Guru
$LONG Explodes Higher Momentum Still in Control
Trade Setup (Long):
Entry: 0.0078 – 0.0083
Stop-Loss: 0.0066
Targets: 0.0095 | 0.0110 | 0.0125
$LONG has already delivered a strong 200%+ move and is now consolidating near the highs, which signals strength rather than weakness. Price is forming higher lows after the impulse leg, suggesting buyers are still in control. As long as this consolidation holds above support, another continuation push toward the previous high and beyond remains likely.
#LONG #Bit_Guru
Trade Setup (Long):
Entry: 0.0078 – 0.0083
Stop-Loss: 0.0066
Targets: 0.0095 | 0.0110 | 0.0125
$LONG has already delivered a strong 200%+ move and is now consolidating near the highs, which signals strength rather than weakness. Price is forming higher lows after the impulse leg, suggesting buyers are still in control. As long as this consolidation holds above support, another continuation push toward the previous high and beyond remains likely.
#LONG #Bit_Guru
$RAVE Explosive Move Pauses — Bulls Defend Key Support Zone
Trade Setup (Long):
Entry: 0.50 – 0.54
Stop-Loss: 0.44
Targets: 0.60 | 0.67 | 0.75
After a powerful 300% surge, RAVE is cooling off and stabilizing above a strong demand area. This looks like healthy consolidation rather than weakness, and as long as price holds this zone, bulls may attempt another push toward the recent highs.
#RAVE #Bit_Guru
Trade Setup (Long):
Entry: 0.50 – 0.54
Stop-Loss: 0.44
Targets: 0.60 | 0.67 | 0.75
After a powerful 300% surge, RAVE is cooling off and stabilizing above a strong demand area. This looks like healthy consolidation rather than weakness, and as long as price holds this zone, bulls may attempt another push toward the recent highs.
#RAVE #Bit_Guru
Bitcoin Rainbow Chart Highlights a High-Probability Accumulation Zone
The Bitcoin Rainbow Chart shows $BTC trading in the mid-range bands, well below historical cycle-top zones. In previous cycles, this area consistently offered the best risk-to-reward opportunities, where smart money accumulated before major upside expansions.
The key takeaway is patience. Bitcoin tends to deliver its biggest gains after extended periods of quiet accumulation, not during peak excitement. As long as price remains outside the “bubble” zones, long-term positioning has historically favored disciplined holders.
$BTC #Bitcoin
The Bitcoin Rainbow Chart shows $BTC trading in the mid-range bands, well below historical cycle-top zones. In previous cycles, this area consistently offered the best risk-to-reward opportunities, where smart money accumulated before major upside expansions.
The key takeaway is patience. Bitcoin tends to deliver its biggest gains after extended periods of quiet accumulation, not during peak excitement. As long as price remains outside the “bubble” zones, long-term positioning has historically favored disciplined holders.
$BTC #Bitcoin
Solana Strengthens Its Network With Major Performance and Cost Upgrades
Just In: $SOL is gaining fresh momentum as key ecosystem upgrades move closer to full impact. The Firedancer validator has entered mainnet, a major step aimed at boosting transaction speed, scalability, and overall network stability, reinforcing Solana’s reputation as a high-performance Layer-1 blockchain.
At the same time, proposals to sharply reduce account creation and rent-related costs are drawing strong community support. If implemented, these changes could unlock dormant assets, lower entry barriers for developers, and accelerate adoption across DeFi, NFTs, and on-chain applications.
Together, these upgrades position Solana for stronger long-term growth as demand increases for fast, reliable, and cost-efficient blockchain infrastructure.
#SOL #Solana $SOL
Just In: $SOL is gaining fresh momentum as key ecosystem upgrades move closer to full impact. The Firedancer validator has entered mainnet, a major step aimed at boosting transaction speed, scalability, and overall network stability, reinforcing Solana’s reputation as a high-performance Layer-1 blockchain.
At the same time, proposals to sharply reduce account creation and rent-related costs are drawing strong community support. If implemented, these changes could unlock dormant assets, lower entry barriers for developers, and accelerate adoption across DeFi, NFTs, and on-chain applications.
Together, these upgrades position Solana for stronger long-term growth as demand increases for fast, reliable, and cost-efficient blockchain infrastructure.
#SOL #Solana $SOL
$DOGE Short-Term Recovery — Bullish Rebound Setup
DOGE/USDT is showing a healthy rebound after a sharp intraday sell-off, with price recovering steadily from the 0.135 zone and printing higher lows on the 1H timeframe. This recovery suggests buyers are stepping back in after liquidity was swept, and as long as DOGE holds above the recent support, the structure favors a continuation move toward the upper resistance range. A clean hold above current levels could invite momentum traders for a short-term push, while losing support would invalidate the setup.
Trade Setup (Long):
Entry Zone: 0.1380 – 0.1392
Stop-Loss: 0.1348
Target 1: 0.1410
Target 2: 0.1435
Target 3: 0.1460
#DOGE
DOGE/USDT is showing a healthy rebound after a sharp intraday sell-off, with price recovering steadily from the 0.135 zone and printing higher lows on the 1H timeframe. This recovery suggests buyers are stepping back in after liquidity was swept, and as long as DOGE holds above the recent support, the structure favors a continuation move toward the upper resistance range. A clean hold above current levels could invite momentum traders for a short-term push, while losing support would invalidate the setup.
Trade Setup (Long):
Entry Zone: 0.1380 – 0.1392
Stop-Loss: 0.1348
Target 1: 0.1410
Target 2: 0.1435
Target 3: 0.1460
#DOGE
Injective: Powering the Next Generation of High Performance Decentralized Markets
Injective has positioned itself as one of the few blockchains purpose-built for serious financial infrastructure. Instead of trying to serve every possible use case, it focuses on one demanding goal: enabling decentralized markets that operate with the speed, precision, and reliability of global financial systems. This clear direction has allowed Injective to address the core limitations that have historically slowed down decentralized finance, especially in trading and derivatives.
At the heart of Injective’s design is performance. Built on the Cosmos SDK and secured by Tendermint consensus, the network delivers near-instant finality and extremely fast block times. Transactions settle within seconds, creating an environment where real-time trading and complex financial activity can function smoothly, even during periods of high volatility and heavy demand.
A defining innovation of Injective is its fully on-chain orderbook. Unlike AMM-based models that rely on liquidity curves, Injective supports true order-based trading directly at the protocol layer. Orders are matched, executed, and settled on-chain without centralized servers, preserving transparency, user custody, and execution quality. This makes the network ideal for perpetuals, derivatives, and synthetic asset markets that demand deterministic performance.
Interoperability further strengthens Injective’s role. Native IBC connectivity links it seamlessly with the Cosmos ecosystem, while bridges to Ethereum and other chains allow capital and assets to move freely. Developers benefit from modular financial components and multi-VM support, including EVM compatibility, enabling rapid deployment without sacrificing performance.
The INJ token anchors this ecosystem through staking, governance, and a deflationary fee auction mechanism that aligns network growth with long-term value. As decentralized finance evolves toward institutional-grade systems, real-world assets, and automated trading, Injective stands out as a blockchain engineered not for hype, but for durable, high-performance decentralized markets.
$INJ
@Injective #injective
At the heart of Injective’s design is performance. Built on the Cosmos SDK and secured by Tendermint consensus, the network delivers near-instant finality and extremely fast block times. Transactions settle within seconds, creating an environment where real-time trading and complex financial activity can function smoothly, even during periods of high volatility and heavy demand.
A defining innovation of Injective is its fully on-chain orderbook. Unlike AMM-based models that rely on liquidity curves, Injective supports true order-based trading directly at the protocol layer. Orders are matched, executed, and settled on-chain without centralized servers, preserving transparency, user custody, and execution quality. This makes the network ideal for perpetuals, derivatives, and synthetic asset markets that demand deterministic performance.
Interoperability further strengthens Injective’s role. Native IBC connectivity links it seamlessly with the Cosmos ecosystem, while bridges to Ethereum and other chains allow capital and assets to move freely. Developers benefit from modular financial components and multi-VM support, including EVM compatibility, enabling rapid deployment without sacrificing performance.
The INJ token anchors this ecosystem through staking, governance, and a deflationary fee auction mechanism that aligns network growth with long-term value. As decentralized finance evolves toward institutional-grade systems, real-world assets, and automated trading, Injective stands out as a blockchain engineered not for hype, but for durable, high-performance decentralized markets.
$INJ
@Injective #injective
$HANA Momentum Breakout — Short-Term Bullish Setup
Binance family, HANAUSDT is showing strong bullish momentum on the lower timeframe after a sharp impulsive move from the 0.010 area to above 0.0127, backed by rising volume and clean higher highs. Price is currently consolidating near the highs, which often signals continuation if buyers hold control above the breakout zone. As long as HANA stays above key intraday support, the structure favors another push toward the next resistance levels, while a loss of support would indicate a short-term pullback.
Trade Setup (Long):
Entry Zone: 0.01240 – 0.01270
Stop-Loss: 0.01195
Target 1: 0.01320
Target 2: 0.01380
Target 3: 0.01450
#HANA
Binance family, HANAUSDT is showing strong bullish momentum on the lower timeframe after a sharp impulsive move from the 0.010 area to above 0.0127, backed by rising volume and clean higher highs. Price is currently consolidating near the highs, which often signals continuation if buyers hold control above the breakout zone. As long as HANA stays above key intraday support, the structure favors another push toward the next resistance levels, while a loss of support would indicate a short-term pullback.
Trade Setup (Long):
Entry Zone: 0.01240 – 0.01270
Stop-Loss: 0.01195
Target 1: 0.01320
Target 2: 0.01380
Target 3: 0.01450
#HANA
Altcoins vs Bitcoin A Major Altseason Signal
This chart is telling a very clear story.
In every major market cycle, once Bitcoin’s momentum slowed down, capital rotated into altcoins — we saw it in 2018, again in 2021, and now the structure is forming once more.
Altcoins/BTC is currently holding its long-term support trendline, while the RSI shows signs of breaking a multi-year downtrend. Historically, this exact combination has marked the early stages of strong altcoin cycles.
If this pattern plays out the way it has before, the 2025–2026 phase could become a powerful altseason window.
Smart money doesn’t chase hype — it positions early, quietly, and patiently.
#Altseason
$BTC
This chart is telling a very clear story.
In every major market cycle, once Bitcoin’s momentum slowed down, capital rotated into altcoins — we saw it in 2018, again in 2021, and now the structure is forming once more.
Altcoins/BTC is currently holding its long-term support trendline, while the RSI shows signs of breaking a multi-year downtrend. Historically, this exact combination has marked the early stages of strong altcoin cycles.
If this pattern plays out the way it has before, the 2025–2026 phase could become a powerful altseason window.
Smart money doesn’t chase hype — it positions early, quietly, and patiently.
#Altseason
$BTC
Binance family $GUN Momentum Update
GUN/USDT is showing strong bullish momentum on the 15-minute chart after a sharp breakout, with price holding near the highs around 0.0158 and buyers clearly in control. Volume expansion confirms demand, and as long as price stays above the recent breakout zone, continuation toward higher resistance levels remains likely in the short term.
Trade Setup:
Entry Zone: 0.0154 – 0.0157
Targets: 0.0165 / 0.0172
Stop-Loss: 0.0149
#GUN
GUN/USDT is showing strong bullish momentum on the 15-minute chart after a sharp breakout, with price holding near the highs around 0.0158 and buyers clearly in control. Volume expansion confirms demand, and as long as price stays above the recent breakout zone, continuation toward higher resistance levels remains likely in the short term.
Trade Setup:
Entry Zone: 0.0154 – 0.0157
Targets: 0.0165 / 0.0172
Stop-Loss: 0.0149
#GUN
PEPE Update (Latest)
PEPE is currently facing short-term weakness as selling pressure remains active across the meme coin sector. Price action shows consolidation after a recent pullback, with traders closely watching key support zones. Market sentiment is mixed — while some short-term bearish signals are visible on lower timeframes, long-term holders are still relying on community momentum and broader market recovery.
What’s driving PEPE right now:
• Meme coins are moving with overall market sentiment, not fundamentals
• Volume has cooled, indicating cautious trading behavior
• Any strong move will likely depend on Bitcoin direction and social hype
Outlook:
PEPE can see short-term volatility, but a clear trend continuation will need stronger volume and renewed market confidence. As always, meme coins remain high-risk and sentiment-driven.
#PEPE $PEPE
{alpha}()
PEPE is currently facing short-term weakness as selling pressure remains active across the meme coin sector. Price action shows consolidation after a recent pullback, with traders closely watching key support zones. Market sentiment is mixed — while some short-term bearish signals are visible on lower timeframes, long-term holders are still relying on community momentum and broader market recovery.
What’s driving PEPE right now:
• Meme coins are moving with overall market sentiment, not fundamentals
• Volume has cooled, indicating cautious trading behavior
• Any strong move will likely depend on Bitcoin direction and social hype
Outlook:
PEPE can see short-term volatility, but a clear trend continuation will need stronger volume and renewed market confidence. As always, meme coins remain high-risk and sentiment-driven.
#PEPE $PEPE
{alpha}()
Binance Family $BNB Short-Term Bullish Continuation
BNB is maintaining a clean higher-high, higher-low structure on the lower timeframe and holding firmly above the $885 zone, showing strong buyer control. Price consolidation near $889 suggests accumulation before the next move, and as long as BNB stays above intraday support, the bullish momentum remains intact with a possible push toward the $900+ area.
Trade Setup:
Trade Setup: Long
Entry Zone: 887 – 889
Target 1: 895
Target 2: 902
Stop-Loss: 882
#BNB
BNB is maintaining a clean higher-high, higher-low structure on the lower timeframe and holding firmly above the $885 zone, showing strong buyer control. Price consolidation near $889 suggests accumulation before the next move, and as long as BNB stays above intraday support, the bullish momentum remains intact with a possible push toward the $900+ area.
Trade Setup:
Trade Setup: Long
Entry Zone: 887 – 889
Target 1: 895
Target 2: 902
Stop-Loss: 882
#BNB
Binance Family $GIGGLE Short-Term Setup
GIGGLE is holding above the $69 zone after a pullback, showing early signs of a short-term bounce. If buyers maintain control above this level, price could push toward the $72 area, while a loss of support may bring quick downside pressure.
Trade Setup:
Trade Setup: Long
Entry Zone: 69.20 – 69.60
Target 1: 70.80
Target 2: 72.00
Stop-Loss: 68.00
#GIGGLE
GIGGLE is holding above the $69 zone after a pullback, showing early signs of a short-term bounce. If buyers maintain control above this level, price could push toward the $72 area, while a loss of support may bring quick downside pressure.
Trade Setup:
Trade Setup: Long
Entry Zone: 69.20 – 69.60
Target 1: 70.80
Target 2: 72.00
Stop-Loss: 68.00
#GIGGLE
Latest Update | 3 Altcoins in Focus This Weekend
Keeta (KTA) — Latest Developments
Keeta continues to hold strong attention following its recent fiat anchor launch. Market participants are increasingly viewing this move as a meaningful step toward real-world adoption, as it simplifies transfers between traditional bank accounts and stablecoins. Buying activity remains elevated, suggesting the move is supported by demand rather than short-term speculation. The $0.36 level remains the key decision zone traders are watching closely.
Solana (SOL) — Current Situation
Institutional momentum around Solana remains intact after positive takeaways from the Breakpoint event. The network is being increasingly positioned as serious infrastructure rather than a retail-driven chain, especially after reports of tokenized commercial paper activity. With price hovering near a major resistance area, volatility could expand over the weekend as traders react to any breakout or rejection.
Chainlink (LINK) — Fresh Update
Chainlink continues to benefit from Coinbase naming CCIP as its default bridge, strengthening its role in cross-chain activity. The market is treating LINK as a long-term infrastructure asset, and short-term momentum has improved as price holds above key moving averages. Traders are now closely watching the EMA structure for confirmation of the next directional move.
Summary
Heading into the weekend, Keeta, Solana, and Chainlink remain on watch for different but equally important reasons. Keeta is driven by real-world utility, Solana by growing institutional relevance, and Chainlink by expanding network adoption. With lower weekend liquidity, these setups may see sharper moves, making them worth close attention.
$SOL
$LINK
Keeta (KTA) — Latest Developments
Keeta continues to hold strong attention following its recent fiat anchor launch. Market participants are increasingly viewing this move as a meaningful step toward real-world adoption, as it simplifies transfers between traditional bank accounts and stablecoins. Buying activity remains elevated, suggesting the move is supported by demand rather than short-term speculation. The $0.36 level remains the key decision zone traders are watching closely.
Solana (SOL) — Current Situation
Institutional momentum around Solana remains intact after positive takeaways from the Breakpoint event. The network is being increasingly positioned as serious infrastructure rather than a retail-driven chain, especially after reports of tokenized commercial paper activity. With price hovering near a major resistance area, volatility could expand over the weekend as traders react to any breakout or rejection.
Chainlink (LINK) — Fresh Update
Chainlink continues to benefit from Coinbase naming CCIP as its default bridge, strengthening its role in cross-chain activity. The market is treating LINK as a long-term infrastructure asset, and short-term momentum has improved as price holds above key moving averages. Traders are now closely watching the EMA structure for confirmation of the next directional move.
Summary
Heading into the weekend, Keeta, Solana, and Chainlink remain on watch for different but equally important reasons. Keeta is driven by real-world utility, Solana by growing institutional relevance, and Chainlink by expanding network adoption. With lower weekend liquidity, these setups may see sharper moves, making them worth close attention.
$SOL
$LINK
Tether’s Move for Juventus Feels Bigger Than a Football Deal
When news broke that Tether had submitted a binding all-cash proposal to acquire Exor’s 65.4 percent stake in Juventus, it immediately stood out as something different. This isn’t a sponsorship. It isn’t a fan token collaboration. It’s a direct attempt by a crypto-native company to take control of one of the most iconic institutions in global sport. Juventus isn’t just another club. It’s a 36-time Serie A champion with a century of history, global reach, and deep cultural weight.
If regulators approve the deal and Exor accepts, Tether plans to launch a public tender offer for the remaining shares at the same price, fully funded from its own balance sheet. On top of that, the company has committed up to €1 billion in future investment to support and grow the club. That scale matters. It signals confidence, liquidity, and a long-term mindset that goes far beyond the short-term narratives often associated with crypto firms.
For Tether, this marks a clear evolution. Long seen purely as the issuer of USDT, the company is positioning itself as a serious capital allocator across traditional and emerging sectors. CEO Paolo Ardoino framed Juventus as a symbol of discipline and resilience, values he believes reflect how Tether itself has been built. Owning a globally recognized sports brand would push Tether into media, entertainment, and fan-driven economies, placing it at the center of governance rather than on the sidelines as a sponsor.
This move also fits into a broader pattern. In recent weeks, Tether secured regulatory recognition for USDT in Abu Dhabi’s ADGM, explored tokenizing its own equity, and expanded into AI, robotics, and privacy-focused technology. Juventus becomes another pillar in a strategy that looks increasingly diversified and institutional in nature.
Crypto and Juventus have crossed paths before through fan tokens and sponsorships, but this is on a completely different level. Full ownership by a digital asset company would be unprecedented for a club of this stature. The deal still depends on regulatory approvals and final agreements, but if completed, it could redefine how crypto firms integrate with legacy global institutions.
If regulators approve the deal and Exor accepts, Tether plans to launch a public tender offer for the remaining shares at the same price, fully funded from its own balance sheet. On top of that, the company has committed up to €1 billion in future investment to support and grow the club. That scale matters. It signals confidence, liquidity, and a long-term mindset that goes far beyond the short-term narratives often associated with crypto firms.
For Tether, this marks a clear evolution. Long seen purely as the issuer of USDT, the company is positioning itself as a serious capital allocator across traditional and emerging sectors. CEO Paolo Ardoino framed Juventus as a symbol of discipline and resilience, values he believes reflect how Tether itself has been built. Owning a globally recognized sports brand would push Tether into media, entertainment, and fan-driven economies, placing it at the center of governance rather than on the sidelines as a sponsor.
This move also fits into a broader pattern. In recent weeks, Tether secured regulatory recognition for USDT in Abu Dhabi’s ADGM, explored tokenizing its own equity, and expanded into AI, robotics, and privacy-focused technology. Juventus becomes another pillar in a strategy that looks increasingly diversified and institutional in nature.
Crypto and Juventus have crossed paths before through fan tokens and sponsorships, but this is on a completely different level. Full ownership by a digital asset company would be unprecedented for a club of this stature. The deal still depends on regulatory approvals and final agreements, but if completed, it could redefine how crypto firms integrate with legacy global institutions.
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