In the midst of this altcoin winter, corporate crypto firms like Coinbase, Circle, and Robinhood are outperforming all the leading tokens. Even Bitcoin is performing worse than companies that routinely purchase it.

A few factors, like supply and demand, improving macro sentiment after today’s US-China trade deal, and institutional preference for BTC, are powering this trend.

Corporate Firms Outpace the Altcoin Market

Many crypto investors have been waiting for an altcoin season, but it just isn’t coming. There are currently several competing explanations for this extended doldrum, yet none of them is completely convincing.

Meanwhile, corporate crypto firms like Coinbase are reaching an all-time high, and some analysts wonder if this market is replacing altcoins altogether:

This notion might seem discouraging, but convincing pieces of evidence from many industry sectors support the claim. There are only a few corporate crypto stocks to invest in, paired up against countless altcoins.

Further, institutional investors have much more capitalization and liquidity than retailers. These supply and demand issues funnel capital into a few stocks.

However, that’s only one part of the equation. Essentially, corporate money is flooding into crypto, and it prefers Bitcoin much more than altcoins.

For example, a study in April claimed that 90% of institutional crypto fund investment is in Bitcoin ETFs, practically ignoring altcoin products.

At the same time, macroeconomic factors favoring the stock market are improving. For instance, the Iran-Israel war ended in less than two weeks with a ceasefire.

And today, Trump announced a trade deal with China, potentially ending the highly feared tariff war. As a result, Wall Street has been rallying, and US crypto stocks are a part of it.

In other words, a handful of “crypto stocks” are essentially running on Bitcoin. A retail investor could now build a diversified portfolio of corporate BTC holders while totally abandoning the altcoin market. That wasn’t possible even a year ago.

Nonetheless, casting this issue in terms of corporate distaste for altcoins is an oversimplification. After all, Bitcoin itself has been extremely volatile lately.

Coinbase, a leading crypto exchange, has been vastly outperforming BTC, but it also holds huge quantities of the token. Just yesterday, its CEO, Brian Armstrong, even announced that Coinbase buys Bitcoin on a weekly basis!

All that is to say, this is a very worrying situation for several reasons. Obviously, this trend completely goes against the very concept of DeFi.

If corporate investors become the crypto industry’s primary market movers, why would anyone use altcoins? How will a decentralized economy function with this much centralization?

Moreover, it doesn’t look sustainable. Coinbase is ravenously investing in Bitcoin while simultaneously outperforming it. If crypto companies keep surpassing the actual industry, empty speculation will become a major engine of future growth.