Think of YGG as a global guild, born from the vision that virtual economies will one day rival real-world economies. Its founders saw early on that NFTs in games aren’t just collectibles; they are real assets that can produce value — whether by being lent to others, by participating in in-game economies, or by generating rewards through play. But they didn’t want just a guild: they wanted a self-governing, autonomous organization — a DAO — that harnesses the power of collective ownership and contribution.
At the heart of YGG’s structure is its DAO, which is like the mother ship. The DAO holds the treasury — NFTs, tokens, virtual lands — and its governance is powered by the YGG token. When YGG token holders vote, they are shaping how the treasury is used, what games to invest in, what new assets to acquire, even how to evolve the governance itself. Over time, the goal is to transition control from the founding team to the token holders, decentralizing decision-making.
Now, YGG doesn’t just operate as a monolithic entity. Instead, it has created subDAOs, which are like semi-autonomous mini-guilds under its umbrella. Each subDAO is organized around a specific game (like Axie Infinity or League of Kingdoms) or region. These subDAOs have their own community leads, their own wallet, and even their own subDAO token. Members of a subDAO can vote on decisions that affect that subDAO — how to use its share of the treasury, which NFTs to buy, which strategies to adopt.
This design is beautiful in its modularity. By compartmentalizing, YGG ensures that decisions are made by people who deeply understand the particular game or region. It’s a way to stay lean, agile, and specialized, while still contributing to the bigger YGG mission. The founders have described the subDAOs as “mini economies” within the larger guild.
What makes this structure even more powerful is that YGG’s value is not just tied to individual tokens or gaming assets — but to a subDAO index. In the whitepaper, they describe how the YGG token will reflect the combined value of all its subDAOs. In a way, when you hold YGG tokens, you're not just holding a governance token: you're holding fractional exposure to all the underlying gaming economies that YGG participates in.
But governance and structure are only part of the story. YGG also built something called Vaults, which are staking mechanisms that channel different streams of revenue. Instead of a one-size-fits-all stake-to-earn model, YGG’s vaults are tailored. One vault might reward players for staking YGG in connection with Axie breeding revenue; another might reward based on rental activity of NFTs; yet another vault might aggregate all revenue streams for more passive exposure.
Further, YGG doesn’t just allow staking in individual activity-based vaults — they plan to (or already) offer an “all-in-one” vault, which gives a proportion of earnings across all the guild’s activities, depending on how much YGG you stake.
The vaults also come with rules. Each has its own lock-in period, vesting schedule, or rewards escrow, depending on the type of activity and the risk or special mechanics involved. Through these vaults, YGG aligns incentives: if you stake YGG, you’re not just passively holding — you're participating in the guild’s productivity and earning rewards from real, value-generating activities.
Then there’s the scholarship program, one of YGG’s most human and impactful initiatives. Through scholarships, players who can’t afford NFTs get access to NFT assets provided by YGG. They play the games, earn in-game rewards, and then share a portion of those earnings with the guild. This isn’t charity — it's a shared-economy model: scholars grow, and the guild benefits in parallel.
On top of that, YGG has built community-focused programs: for example, they run quests, challenges, and a “Guild Advancement Program” where members complete tasks, contribute meaningfully, and earn YGG tokens or NFTs in return. This is more than just financial reward — it’s about building a shared identity and culture, where being part of YGG means active participation, not just passive holding.
Now, looking ahead, YGG’s roadmap is not just about scaling in games. According to recent discussions, they plan to broaden their “on‑chain guilds” model beyond gaming, by 2026 extending into content creation, AI data labeling, and even real-world organizations. Imagine guilds that do more than play: they produce, they train data, they coordinate work — all on-chain, all with shared assets and shared reputation. This is the kind of vision that could make YGG not just a leader in GameFi, but a pioneering force in Web3 coordination.
Part of that future is also powered by innovations such as soulbound tokens (SBTs) to represent achievements or reputation, and on-chain identity and reputation systems so that players and contributors have publicly verifiable histories of their guild participation. These mechanics will let YGG differentiate between someone who just holds tokens, and someone who has truly earned their place by contributing — whether through gameplay, content, or other coordinated efforts.
Financially, YGG has been building with long-term sustainability in mind. The DAO treasury holds real assets — not just tokens, but NFTs and virtual land — and subDAOs feed into that by playing, generating yield, and contributing value. Their tokenomics is also aligned: out of the 1 billion YGG tokens, 45% is reserved for community distribution (airdrops, achievements, proposals, staking) so that growth stays grounded in people.
Another piece of the roadmap is partnerships and ecosystem expansion. YGG has been steadily building relationships with many game studios — from myriads like Mavia, Synesis One, Wildlife Studios, to infrastructure projects like reNFT — giving them access to new games, unique NFTs, and more opportunities to generate yield. As more of these partnerships deepen, YGG’s subDAO network will likely expand, bringing new games under its umbrella and giving token holders exposure to more in-game economies.
A future chapter involves scaling their guild protocol: they want to offer modular tools so that anyone can spin up a guild — with a treasury, governance, membership NFTs — on their infrastructure. The vision is that YGG becomes not just a guild, but a builder of guilds, a coordination layer for web3 communities.
In short: YGG’s roadmap is not just about amassing gaming NFTs or run-of-the-mill staking rewards. It’s about weaving together a multi-layered DAO, with specialized subDAOs, real economic activity, community-driven vaults, and shared governance. They want to democratize access to digital assets, let people who don’t have capital play and contribute, and build a sustainable, decentralized ecosystem of play, work, and creation. Over time, they envision guilds not just in gaming, but in broader on-chain communities, coordinated via reputation, shared assets, and aligned incentives.
When I think about it, it feels like YGG is building a new kind of digital society: one where players, creators, and contributors come together under a shared governance structure, creating real economic value, and growing together. It’s not just a guild — it’s a hopeful experiment in how communities can own and share value, powered by blockchain.
