Binance HODLer Campaign Welcomes LINEA: Strengthening Layer-2 Adoption

Binance has announced the latest addition to its HODLer campaign — LINEA, highlighting the growing importance of Layer-2 solutions in the evolving blockchain ecosystem. The move demonstrates Binance’s commitment to supporting innovative projects while rewarding long-term investors who believe in the future of decentralized technologies.

What Is the Binance HODLer Campaign?

The Binance HODLer initiative is designed to encourage users to hold or stake specific assets in exchange for rewards, exclusive benefits, or greater exposure to promising blockchain networks. It not only promotes long-term investment strategies but also provides a launchpad for emerging ecosystems to connect with Binance’s global user base.

Why LINEA?

LINEA is a zkEVM-powered Layer-2 network built on Ethereum, designed to significantly reduce transaction costs while maintaining Ethereum’s robust security. Its focus on scalability and developer-friendly infrastructure has positioned it as a leading contender in the race to expand Ethereum’s capacity.

By featuring LINEA in its HODLer program, Binance:

Brings greater visibility to one of Ethereum’s most advanced scaling solutions.

Encourages community participation in an ecosystem that fuels DeFi, NFTs, and Web3 adoption.

Provides incentives for holders, strengthening token utility and loyalty.