The South Korean crypto market is witnessing a historic moment—Bitplanet, with $40 million in capital, has loudly launched the country's first institutional-grade Bitcoin treasury! This is not a small-scale retail operation, but a solid signal of 'institutional entry', which further signifies that South Korea is shifting from 'XRP preference' to 'BTC heavy investment', and the Asian Bitcoin rush is likely to be further fueled!

Let's see how aggressive it is: $40 million 'all in on the first day', zero debt pure cash layout.

Bitplanet's move can be described as 'decisive and swift':
First, through an investor consortium, they acquired 62% of the shares of the listed company SGA, directly taking control of the board. Within two weeks, SGA will be renamed 'Bitplanet'; immediately after, they announced that they would invest $40 million in pure cash, using all of it to buy BTC on the first day of the treasury's launch—the key point is 'zero debt', with no leverage pressure, completely using their own funds for heavy investment, which is considered quite 'stable' and 'determined' in institutional entry operations.


In the words of Paul Lee, a partner at Lobo Ventures behind Bitplanet: 'This aims to build South Korea's first global BTC custody and asset management platform.' In simple terms, in the future, when South Korean institutions and companies want to hoard BTC, they won't need to look for overseas platforms anymore; there will be compliant 'Bitcoin treasuries' available locally for custody and management, essentially opening an 'official channel' for BTC investment in South Korea.

Why is this considered a new signal of the 'Asian BTC craze'?

Bitplanet's move is not isolated—recently, the actions of Asian institutions rushing to acquire BTC have become so frequent that they cannot be hidden:


  • Japan is following closely: just a day before Bitplanet's announcement, Japanese company Metaplanet said it plans to raise $881 million through stock issuance, with most of the money specifically for buying BTC.

  • South Korea has long laid the groundwork: at the beginning of July, Nasdaq-listed K Wave Media secured $1 billion to launch its own BTC treasury plan, of which $500 million comes from Anson Funds, with over 80% intended for BTC.

  • A major shift in direction: previously, South Korean blockchain companies preferred to collaborate with XRP (for example, BDACS handling XRP custody), but now even local institutions are starting to build BTC reserves, indicating that the Asian market’s perception of BTC has shifted from 'speculative target' to 'reserve asset', mirroring the logic of MicroStrategy hoarding BTC as a treasury back in the day.


When these actions are viewed together, they are not just 'the choice of a single company', but a trend of 'Asian institutions collectively betting on BTC'—everyone wants to treat BTC as 'digital gold' to store in their treasuries, hedging against inflation and stabilizing assets. This level of demand is not something retail investors can compare to.

What does this signal mean for ordinary players?

  1. BTC's 'institutional support' has thickened once again.
    Previously, there were concerns about 'whether institutions would withdraw their investments', but now Asian institutions are continuously entering the market: Japan is raising funds to buy, South Korea is building reserves to buy, and the US ETF has been attracting capital daily; the 'buying funds' for BTC are increasing, especially from compliant channels. This means BTC's price fluctuations will be more stable, and the 'safety cushion' for long-term price increases will be thicker.

  2. The South Korean crypto ecosystem is about to change.
    After Bitplanet establishes the first BTC treasury, it will likely motivate more South Korean institutions to follow suit—such as banks, insurance companies, and pension funds. In the future, if they want to allocate BTC, they will have local compliant channels available without having to take detours. This will transform South Korea's market from 'XRP dominant' to 'BTC + XRP dual core', with BTC potentially having a higher proportion, impacting the structure of the entire Asian crypto market.

  3. Don't just focus on BTC; look at the opportunities in 'Asian compliant channels'.
    Bitplanet's treasury is 'institutional-grade custody', which ordinary people cannot use directly for now, but it releases a signal: Asia is accelerating its compliance layout for BTC. There may be more compliant products for retail investors in the future (such as the Korean version of BTC ETP). Players interested in participating should pay more attention to regulatory developments in South Korea and Japan, following compliant channels is much safer than seeking out alternative routes.

To put it frankly: with Asian institutions entering the market, BTC's 'global holding' is becoming more stable.

Previously, BTC's institutional holdings were mainly reliant on the US (ETF, MicroStrategy), but now Asia is starting to fill the gap—Japanese and South Korean companies are buying in real cash, even building dedicated reserves, which indicates that BTC's status as a 'global reserve asset' is being recognized by more regions.


For ordinary players, there's no need to rush to chase high prices, but they can be more confident: as long as institutions continue to accumulate, build reserves, and expand channels, BTC's long-term trend will not change. The $40 million from Bitplanet is just an 'appetizer' for Asian institutions entering the market, and there may be more funds coming in later; this wave of enthusiasm has just begun.$ETH $BTC