8/26 Huma Finance Special
While others are doing airdrops, Huma is creating a 'content academy'? This is the 'smart move' for building a long-term brand 📚.
Now, the marketing tactics in the crypto circle are almost worn out: sending airdrops to pull people into groups, and then posting 'pump talk' every day, with no one caring when the token drops. But Huma refuses to follow the trend and instead has created a 'content academy,' claiming 'the community is everything,' with limited spots that require an application. Many people don't understand this; in fact, this is the best approach for 'long-term branding.'
First of all, PayFi is a 'new thing' that most people do not understand. If you tell an average person 'use future income streams as collateral for loans,' they might ask, 'How does my salary go on the blockchain?' 'What happens if I borrow money and don't pay it back?' If Huma pushes for popular science on its own, it could easily be seen as 'advertising,' and no one wants to read it. But establishing a content academy is different; it cultivates a group of creators who can explain the complex logic of PayFi in simple terms, like 'it's just like getting your salary in advance, but done on the blockchain, safer and faster.' The content created by these creators is more persuasive than official rhetoric and is easier to disseminate on social media.
Now, the marketing tactics in the crypto circle are almost worn out: sending airdrops to pull people into groups, and then posting 'pump talk' every day, with no one caring when the token drops. But Huma refuses to follow the trend and instead has created a 'content academy,' claiming 'the community is everything,' with limited spots that require an application. Many people don't understand this; in fact, this is the best approach for 'long-term branding.'
First of all, PayFi is a 'new thing' that most people do not understand. If you tell an average person 'use future income streams as collateral for loans,' they might ask, 'How does my salary go on the blockchain?' 'What happens if I borrow money and don't pay it back?' If Huma pushes for popular science on its own, it could easily be seen as 'advertising,' and no one wants to read it. But establishing a content academy is different; it cultivates a group of creators who can explain the complex logic of PayFi in simple terms, like 'it's just like getting your salary in advance, but done on the blockchain, safer and faster.' The content created by these creators is more persuasive than official rhetoric and is easier to disseminate on social media.
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