Binance, a global leading cryptocurrency trading platform, officially announces the launch of the Plume ($PLUME) HODLer retroactive airdrop event. This event aims to reward long-term holders and encourage users to participate in innovative financial products on the Binance platform, experiencing multiple opportunities for asset appreciation.
This airdrop is aimed at users who used BNB to purchase Binance's principal-protected earning products (including fixed-term and/or flexible products) or on-chain earning products during the period from July 24, 2025, 08:00 to July 28, 2025, 07:59 (Beijing Time, UTC+8). Eligible users will receive PLUME retroactive airdrop allocations. Binance stated that this initiative aims to reward long-term holders and further enrich the platform's product ecosystem.
Plume is a public blockchain compatible with the Ethereum Virtual Machine (EVM) that aims to drive the next phase of development for Real World Assets (RWA). Plume is not just about tokenizing assets; it also provides a seamless way to use these assets like cryptocurrencies, allowing users to stake, exchange, lend, and perform various operations. By integrating institutional-grade assets with decentralized finance (DeFi) tools, Plume offers a permissionless, composable, and accessible operational experience for traditionally hard-to-reach assets, such as private credit, ETFs, commodities, etc. Plume's mission is to bridge traditional finance and the crypto world through demand-driven adoption while maintaining transparency, openness, and user experience.
Binance stated that this retroactive airdrop event not only brings additional digital asset rewards to users but also reflects the platform's recognition and support for long-term holding behavior. Users participating in this event can enjoy robust financial returns while receiving retroactive PLUME token rewards, achieving multiple asset appreciations. Event details and participation methods can be found in the official Binance announcement, and users can refer to the official website for specific rules and operational processes.
The launch of this retroactive airdrop further highlights Binance's commitment to continuous innovation and serving users, providing HODL users with more long-term value opportunities.
For more event details and participation methods, please visit the official Binance announcement: Click to view