Michael Saylor, co-founder of Strategy, has hinted at an upcoming Bitcoin (BTC) purchase by the company, as Bitcoin's price is currently fluctuating below the all-time high of over $124,000 reached on Thursday.
The company's most recent Bitcoin purchase occurred on Monday, when Strategy invested $18 million to buy 155 BTC, bringing its total holdings to 628,946 BTC, worth over $74.2 billion.
Data from SaylorTracker shows the company has achieved over 60% profit on its BTC investment, equivalent to more than $28 billion in unrealized profits.
This strategy remains a Bitcoin trust investment for institutional funds that cannot legally hold BTC due to regulations and retail investors who do not wish to custody cryptocurrencies.
The company has pioneered the Bitcoin company fund model, leading to the emergence of many copycat companies, including altcoin fund companies.
Saylor is not concerned about the rise of altcoin fund management companies.
Recently, Saylor expressed that he is not worried about the growing trend of altcoin fund companies competing for market share and investor attention. He told Bloomberg in August: 'I still believe that the majority of investment capital flowing into this space is flowing into Bitcoin.'
He continued: “We have increased from about 60 companies leveraging Bitcoin to 160 companies in just the last six months; therefore, I am fully focused on Bitcoin.”
Since President Donald Trump was elected in November 2024, Strategy has doubled its Bitcoin holdings, with 376,726 BTC purchased in just nine months. In comparison, the company took over four years to accumulate 252,220 BTC before the purchasing pace accelerated due to the 2024 U.S. presidential election.
The company began buying Bitcoin in 2020, leading to its stock price increasing nearly 2,600% over five years, attracting interest from institutional investors, cryptocurrency traders, and retail investors.
According to BitcoinTreasuries, Strategy is now the largest Bitcoin-holding company, with a Bitcoin stash of 628,946 BTC, indicating the company has accumulated more Bitcoin than the total of the top 10 Bitcoin fund companies combined, creating a significant competitive advantage.