Bullish, a digital asset exchange operator, has raised its initial public offering (IPO) target valuation by nearly 60% to approximately $990 million, reflecting heightened investor interest in crypto stocks. The company plans to offer 30 million shares priced between $32 and $33 each, as reported by Bloomberg based on recent SEC filings. If successful, Bullish's market capitalization could reach around $4.8 billion, up from an earlier goal of $4.2 billion. The IPO is backed by major financial institutions like JPMorgan, Jefferies, and Citigroup, with plans to list under the ticker 'BLSH.' Institutional investors, including BlackRock and ARK Investment Management, have shown interest in the offering. Bullish attributes its IPO decision to the increasing activity in digital asset markets and the growing adoption by traditional finance entities. Additionally, the company expanded into crypto media by acquiring CoinDesk for $72.6 million. As institutional interest in digital assets rises, Bullish aims to leverage strong market sentiment for growth. Read more AI-generated news on: https://app.chaingpt.org/news