American fast-food chain Steak 'n Shake thanked Bitcoin users, reporting a 10.7% year-over-year increase in same-store sales in the second quarter, outpacing major food chains in the U.S.
Steak 'n Shake stated on social media X that Bitcoin has brought significant changes for them, as the fast-food chain began accepting Bitcoin (BTC) payments starting May 16.
This robust growth indicates that merchant Bitcoin payments remain active in the United States, even though Bitcoin is generally viewed as an investment tool in the country.
"Bitcoin is still being overlooked, but this situation won't last forever."
Steak 'n Shake's same-store sales growth outpaces competitors.
Steak 'n Shake's sales growth ranks first among major fast-food chains in the U.S.
According to a post by Jonathan Maze, editor of (Restaurant Business Magazine), the same-store sales growth of several American fast-food chains, including McDonald's, Domino's, and Taco Bell, ranged from -7.1% to 6.1%.
The fast-food chain began accepting Bitcoin payments at all legally permitted locations on May 16, including in the United States, France, Monaco, and Spain.
This transformation will provide cryptocurrency payment options for its more than 100 million customers worldwide.
Steak 'n Shake saw immediate effects after adopting Bitcoin.
Steak 'n Shake's Chief Operating Officer Dan Edwards pointed out that by using Bitcoin, the company saved 50% on processing fees.
Edwards stated at the Bitcoin conference in May 2025 that this is a win-win for both customers and merchants.
He also stated that on opening day, Steak 'n Shake accounted for 0.2% of all Bitcoin transactions.
The adoption of Bitcoin was implemented after the closure of 230 stores.
The number of Steak 'n Shake locations in the U.S. has decreased from 628 in 2018 to 397 as of May 28, 2025.
Florida has the most locations, accounting for 20% of all U.S. locations.
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