From the field to the blockchain, discussing Juventus $JUV from a fan's perspective
🔔 Preface:
Liking a team is not enough just to watch the games. Juventus has been bringing fan engagement onto the blockchain since 2019, with the entire JUV Fan Token acting like a fan participation ticket, allowing voting, unlocking benefits, and occasionally participating in offline events. In simple terms, it's a new way to bring fans closer to interacting with the elite club.
1️⃣ Project Introduction:
The JUV Fan Token is the official fan token issued in collaboration between Juventus and Socios (the collaboration was first officially announced on 2018-09-24, and the FTO started on 2019-12-03).
Holders can vote, complete tasks, and exchange benefits in the Socios App (based on Chiliz Chain); Juventus's first vote was to select the home goal celebration song, with Blur (Song 2) as a candidate, with a reference issuance price of around €2 (fluctuating with the CHZ exchange rate).