#ProjectCrypto Launched on July 31, 2025, by SEC Chairman Paul Atkins, "Project Crypto" aims to revolutionize U.S. securities regulations, aligning with President Trump's vision to make America the "crypto capital of the world." This initiative seeks to shift financial markets onto blockchain, establishing clear rules for crypto asset distributions, custody, and trading. Atkins clarified that most crypto assets are not securities, directing staff to draft guidelines distinguishing them from commodities. The plan includes tailored disclosures, exemptions for ICOs and airdrops, and support for tokenized assets and "super-apps" under single licenses. Following the President's Working Group report, it aims to reverse the regulatory exodus of crypto firms, boosting innovation while safeguarding investors. The Crypto Task Force, led by Commissioner Hester Peirce, will drive this effort, promising a balanced approach amid fraud concerns. Reflecting bipartisan support, including the GENIUS Act, Project Crypto engages stakeholders nationwide. This marks a shift from past enforcement-heavy policies, aiming to lead globally in digital finance. The initiative has sparked optimism among crypto advocates but raised questions about implementation and oversight, with plans to refine regulations through public input by late 2025.