Key Takeaways:
Strategy acquired 6,220 $BTC at an average price of $118,940 per coin, totaling $739.8 million.
The company now holds 607,770 BTC, valued at over $43.6 billion.
The purchase was funded through equity offerings, reinforcing Strategy’s aggressive Bitcoin treasury strategy.
In a bold continuation of its Bitcoin accumulation strategy, Michael Saylor’s firm, Strategy, has purchased an additional 6,220 $BTC for approximately $739.8 million. This acquisition, made between July 14 and July 20, 2025, brings the company’s total holdings to a staggering 607,770 BTC.
With an average purchase price of $118,940 per coin, Strategy’s latest move underscores its unwavering belief in Bitcoin as a superior store of value. The transaction was financed through proceeds from multiple equity programs, further demonstrating the firm’s commitment to converting capital into crypto reserves.
Strategy’s Growing Bitcoin Empire
Strategy’s latest purchase pushes its total Bitcoin investment to over $43.6 billion, with an average acquisition cost of $71,756 per BTC. This aggressive accumulation places the company far ahead of other corporate holders, accounting for nearly 3% of Bitcoin’s total supply. The firm’s consistent buying pattern has made it a bellwether for institutional adoption, inspiring other companies to consider similar treasury strategies.
Funding the Acquisition Through Equity
The $739.8 million purchase was funded via Strategy’s at-the-market (ATM) equity offerings across multiple security classes. These included common stock (MSTR), as well as preferred shares like $STRK , STRF, and STRD. The company raised $740.3 million in total, showcasing its ability to leverage financial instruments to expand its crypto holdings. This financial engineering not only supports its Bitcoin strategy but also positions Strategy among the top 10 U.S. corporate treasuries by liquidity.
Implications for the Crypto Market
Strategy’s continued investment in Bitcoin sends a strong signal to the market about long-term confidence in digital assets. With Bitcoin trading around $118,000, well above the firm’s average cost basis, Strategy has achieved a year-to-date yield of 20.8%. This performance reinforces the narrative that Bitcoin can serve as a reliable reserve asset, especially in volatile economic conditions. As institutional interest grows, Strategy’s moves may pave the way for broader corporate adoption and increased market stability.
