According to the announcement from Binance, the platform is set to launch the Bulla Trading Competition on Binance Alpha, offering participants the chance to earn exclusive token rewards. The competition will run from 2025-06-22 10:00 (UTC) to 2025-07-06 10:00 (UTC). During this period, users can trade BULLA tokens using their Binance Wallet (Keyless) or via Binance Alpha to qualify for the rewards. Participants will be ranked based on their total purchase volume of BULLA tokens, with the top 11,700 users sharing a total of 11,700,000 BULLA tokens equally, receiving 1,000 BULLA each.

Eligibility for the competition requires users to trade exclusively through Binance Wallet (Keyless) or Binance Alpha, as third-party dApp transactions are excluded. Only cumulative purchases will be considered, with selling transactions not counting towards the competition. There is no cap on trading volume, allowing participants to trade freely without restrictions. However, transactions related to token bridging are not eligible, and trading volume from Binance Alpha-to-Alpha token pairs will not contribute to Binance Alpha Points or affect competition rankings.

To participate, users must update their Binance App to the latest version, create and back up a Binance Wallet (Keyless), and trade BULLA during the promotion period. After the competition ends, rankings will be automatically calculated, and eligible winners will receive their rewards in their Binance Alpha accounts before 2025-07-20 16:00:00 (UTC). Binance reserves the right to disqualify users involved in dishonest behavior or tampering with program code. The platform may amend or vary the competition terms without prior notice, and users are advised to review the Binance Wallet Terms of Use and conduct their own research before participating.

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