June 14, 2025 – Dogecoin (DOGE), created in 2013 as the first memecoin on the market, was born as a joke but has become one of the biggest phenomena in the crypto world. Although many analysts still consider it a second-tier asset, those who invested and resisted the currency's fluctuations over the last ten years could be millionaires today.

According to a simulation carried out by Danilo Matos, a market specialist at NovaDAX, an initial investment of R$10,000 in DOGE ten years ago would have turned into up to R$12.2 million net, after deducting income tax. The calculation considers the cut-off date of June 5, 2025.

Mathematics of fortune

On June 5, 2015, Dogecoin was trading at around $0.0002, with the dollar quoted at R$3.13. With R$10,000, it was possible to buy approximately 15.97 million DOGE — at a time when there was still no direct purchase of cryptocurrencies in reais.

Ten years later, at the close of last week, the memecoin was valued at US$0.16098 and the dollar was worth R$5.59. This means that the same 15.97 million DOGE would be worth around US$2.57 million today, equivalent to approximately R$14.4 million.

“The gross profit from this investment would be R$14,368,892.04, representing an appreciation of more than 143,000% in the period”, explains Matos.

How much does the Lion bite?

Taxation makes a difference and impacts the final result. For foreign brokers, the capital gains tax rate is 15%, which would reduce the net balance to R$12,222,058.24 after the income tax discount.

At national brokerages, the rate rises to 22.5%, reducing the net value to R$11,143,641.34.

Dogecoin today

Despite its historic appreciation, Dogecoin has accumulated a 36% drop in 2025, in contrast to some cryptocurrencies such as Bitcoin (BTC) and XRP (XRP).

However, speculation about the launch of a DOGE ETF has excited the market. According to data from the Polymarket platform, there is a 70% chance that the SEC (US regulatory body) will approve an index fund (ETF) based on Dogecoin this year — which could attract institutional investors to the memecoin.

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