Post-00s Restructure the Real Estate Market: When Young People Refuse to Become "Mortgage Slaves", Real Estate Developers Are Completely Panic
Sales: "Now that housing prices have dropped and interest rates are low, why not buy a house now?"
Post-00s: "Not buying, no money, no need."
Sales: "Well, you must buy a house if you're getting married, right?"
Post-00s: "Not getting married, not having kids, why buy a house?"
Sales: "What about when you grow old?"
Post-00s: "Grandchildren have their own fortunes; without grandchildren, I enjoy my life."
—— This is the survival philosophy of the new generation of young people: simple, direct, and unyielding.
"No Three Youths" Rising: No Mortgage, No Car Loan, No Offspring
The 70s were educated and bound, the 80s were controlled by their mothers-in-law, the 90s gritted their teeth and jumped in, while the Post-00s — directly flipped the table and chose not to play.
Not buying a house: "Housing prices are down? What does it have to do with me, I’m not buying anyway."
Not getting married: "I can't even support myself, why get married?"
Not having kids: "Have a child to be a cash cow? I might as well enjoy life myself."
Their creed is — "Life is short, enjoy it while you can"; the tricks of capitalists have completely failed on them.
Real estate developers are confused: Why are young people not playing by the rules?
For the past few decades, real estate relied on "urgent demand anxiety" —
Not buying a house? Hard to get married!
Not buying a house? Hard for kids to go to school!
Not buying a house? No security when you grow old!
But now, the Post-00s are directly cutting the roots —
"Not getting married, not having kids, not anxious, let’s see how you can exploit me?"
What will the future hold?
The real estate market has lost its "接盘侠" (buyers who take over properties): Young people are not buying houses, investors are cashing out and leaving, and housing prices are in long-term decline.
Consumer behavior is undergoing a huge change: Young people are more willing to spend money on travel, entertainment, and experiences rather than taking on a 30-year mortgage.
Social structure is being reshaped: Low birth rates + marriage decline, the future of the pension and social security system will face enormous challenges.
Conclusion: It’s not that young people have gone mad, but that the times have changed.
While the 70s and 80s are still struggling for mortgage payments, the Post-00s have chosen a lifestyle of "lying flat but happy".
The golden age of real estate has ended, what follows is the "non-home-buying era" of young people.
—— "Those without a soft spot are the most terrifying."
