PEPE, from the 'frog meme' in 2023 to gradually evolving into a representative of on-chain cultural assets by 2025, is now standing at the forefront of a meme finance explosion cycle.
One, cultural premium vs. application value
PEPE is not an 'application token', but a typical cultural symbol asset, akin to on-chain LV or Nike. The valuation logic is not based on P/E or TVL but on community penetration rate and network discourse power. When liquidity is abundant, such assets are most easily repriced. If its market cap exceeds $8 billion in 2028, the current price is expected to rise more than 20 times.
Two, healthy on-chain structure
PEPE has over 140,000 holding addresses, with the top 100 addresses having a concentration lower than 25%. The trading is active, the degree of decentralization is high, and it has a natural community-driven characteristic, making it less susceptible to whale control—this is a key indicator of meme coin 'consensus'.
Three, resonance of cycles and liquidity
The halving effect combined with the Federal Reserve's shift to easing may usher in a bull market for risk assets starting in 2025. The meme sector usually explodes in the later stages of a bull market. Historical data shows that both DOGE and SHIB took off within 12-20 months after Bitcoin halving. PEPE may reach its peak between Q3 2026 and Q2 2027.
Four, potential catalysts release viral increments
Including: listing on major exchanges like Coinbase and Robinhood, integrating Layer2, and even native integration of Web3 games or NFTs with PEPE. Additionally, if a meme ETF is approved or AI promotes the dissemination of meme content, PEPE may once again become 'popular'.
Five, risk control thinking: hold tight but run fast
PEPE investment must be viewed as a 'human emotion game', and it is recommended to control speculation positions to within 10%. The key lies in changes in sentiment + on-chain monitoring + technical exit mechanisms.
Conclusion: PEPE is standing at the forefront of cultural asset transformation.
Memes are not trash; they are a fusion of emotional expression, cultural consensus, and capital leverage in the blockchain era. If funds continue to flow back from 2025 to 2028, PEPE is highly likely to become the next 'legend from joke to myth'.
