Ethena Season 3 Airdrop Drops Tonight—But That’s Not the Whole Story

After a month-long delay, #ethena ’s Season 3 airdrop is finally set to go live tonight. Claim checks are open, and participants are eager. But while the airdrop grabs the spotlight, it’s the follow-through that reveals Ethena’s masterstroke in strategy.

Just like in previous seasons, #Ethena doesn’t stop at giving away tokens—it anchors the momentum with a strong narrative. This time? A major expansion into the TON network.

USDe and sUSDe are now integrated with leading Telegram wallets

Holders of tsUSDe earn an extra 10% annual yield

By embedding its stablecoins into Telegram—home to over 1 billion monthly active users—Ethena isn’t just aiming for crypto-native adoption. It’s pushing into a user base that rivals any Web2 fintech platform. Imagine if WeChat Wallet suddenly offered DeFi yields—that’s the scale of ambition.

From centralized exchanges to Telegram’s vast messaging ecosystem, Ethena's vision is consistent: build stablecoin utility at every layer of the crypto stack. The airdrop is just the start. The real play is network effect.

Ready to claim yours tonight?