After years of building web3 brands behind the scenes, Jonah Kitay and his co-founders are ready to launch their own product. Ultimately, they launched DYLI: a platform where you can buy, sell, rate, and manage physical collectibles (such as cards, packs, etc.) without leaving the browser.
It is both a marketplace and a loyalty system, with all functionalities running on-chain. Even if most users don't notice, that is exactly the essence of DYLI.
In the conversation with Jonah, we discussed how DYLI bridges the gap between web2 usability and web3 tracks, why today's collectors expect gamified, streaming-friendly experiences, and how to build a platform that serves Pokémon die-hard fans, IRL dealers, and casual collectors.