🚀 "Brazil's Bitcoin Pioneer: Meliuz Leads the Charge" 🌟
$BTC Meliuz, a Brazilian fintech company, has made a bold move into the crypto space by becoming the country's first publicly traded Bitcoin treasury company. Here's what's happening:
🌈 Bitcoin Adoption: Meliuz raised $32.4 million through a share offering to buy Bitcoin, marking a significant shift from its cashback and financial services business model.
💡 Strategic Pivot: The company plans to use the funds to purchase Bitcoin for long-term holding, positioning itself as a leader in crypto-native treasury strategy.
📊 Shareholder Approval: Shareholders approved the move in April, and the company has already acquired 320.2 BTC, valued at over $33 million.
🚀 Market Impact: Meliuz's stock price has surged 116% since its first Bitcoin purchase in March, mirroring the performance of other early adopters like MicroStrategy.
🌎 Latin American Significance: This move demonstrates growing institutional confidence in Bitcoin in Latin America, where cryptocurrency adoption is on the rise.
🔮 Future Plans: Meliuz aims to accumulate more Bitcoin, using its cash generation and corporate structures to increase exposure to the asset over time.
This strategic shift could inspire other public firms in Brazil to explore crypto as an alternative asset class, further driving adoption in the region 🌟.
$BTC $ETH #Brazil #MarketRebound #IndiaCrypto #TrumpCrypto