Trump Media holds $2 billion in Bitcoin and BTC-related assets
Crypto now makes up two-thirds of its $3 billion liquid holdings
Reflects Trump’s increasing alignment with the crypto sector
In a bold move that signals strong support for digital assets, Trump Media & Technology Group has revealed it holds a massive $2 billion in Bitcoin and Bitcoin-related assets. This crypto-heavy portfolio accounts for approximately two-thirds of the company’s $3 billion in liquid holdings, making it one of the most prominent corporate endorsements of Bitcoin in recent history.
The strategy shows Trump Media’s growing confidence in cryptocurrency markets, and it could have political and financial implications as the U.S. gears up for the 2024 election season.
Crypto’s Growing Role in Trump’s Financial Vision
While Trump was once skeptical of Bitcoin, his media empire’s portfolio now tells a different story. The $2 billion allocation is not just a hedge—it’s a statement. Trump Media appears to be aligning itself with the crypto community, perhaps in anticipation of broader digital asset adoption in the U.S.
This move is consistent with Trump’s recent pro-crypto comments and signals a possible policy direction if he returns to office. Holding a majority of liquid assets in Bitcoin suggests deep conviction, especially in an era where many traditional institutions remain cautious.
BULLISH: Trump Media has amassed $2B in Bitcoin and $BTC-related assets, making up two-thirds of its $3B liquid holdings. pic.twitter.com/8QKB9iOBls
— Cointelegraph (@Cointelegraph) July 21, 2025
What This Means for the Crypto Market
Trump Media’s heavy investment could influence both investors and political discourse around crypto. The backing of such a high-profile figure could boost confidence in the sector, drawing more attention to Bitcoin’s role as a legitimate store of value.
If Trump’s media company continues this trend, it could set a precedent for other politically affiliated companies to embrace digital assets, further blurring the lines between crypto and mainstream finance.
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