If I give you $1000 today,would you take it right away?Or would you rather wait a year to get $1200?
If I give you $1000 today, would you take it right away? Or would you rather wait a year to get $1200? Most $people would choose—“Give it to me now!” Right? Because there’s a little voice in our heads urging: “Who knows what might happen next year? What you have now is what’s real.”
This is what we call the time preference effect. What is time preference? It’s our tendency when choosing between the present and the future. Human nature has a strong bias: we tend to overvalue the present and undervalue the future.
你以為的『合理價』,可能只是幻覺Your so-called “fair price” might just be an illusion.
如果想知道如何克服 歡迎關注我 進入我的直播間Want to know how to overcome it? Follow me and step into my live room! 錨定效應(Anchoring Effect) 1. 定義 人在做判斷時,會過度依賴最先接收到的數字或訊息(錨)。 後續判斷雖然會調整,但往往「調整不足」,導致決策被偏移。 ⸻ 2. 心理機制 第一印象效應:初始數字會在大腦留下強烈痕跡。 參考點依賴:我們的評估不是獨立的,而是圍繞錨點做修正。
What is Loss Aversion? Definition Loss aversion is the psychological phenomenon where the pain of losing is about twice as strong as the pleasure of gaining the same amount.
In other words, losing $100 feels much worse than the joy of winning $100. This concept was introduced by Daniel Kahneman and Amos Tversky in their Prospect Theory. Psychological Mechanism Reference Point Dependence: People don’t evaluate outcomes in absolute terms, but relative to their purchase price or expected value. Asymmetric Curve: The happiness curve rises slowly with gains, but the pain curve drops steeply with losses.
This makes people naturally avoid realizing losses—even if it means giving up potential profits. Typical Behavioral Patterns Disposition Effect: Selling winning positions too early (“better safe than sorry”), while holding onto losers (“it’s not a loss until I sell”). Break-even Mentality: Refusing to sell until the price returns to the original cost. Averaging Down: Adding more to a losing position to lower the average entry price. Irrational Risk-taking: Willing to “gamble it all” when facing losses (“if I don’t sell, I haven’t really lost”). Applications in Investing & Economics
Stock/Crypto Markets: Investors often cash out small gains quickly, but refuse to cut losses, hurting long-term returns. Insurance & Hedging: People overpay for insurance because they are highly sensitive to small-probability, large-loss events. Negotiation/Marketing: “Free trial → then pay” leverages loss aversion. Once people own something, the pain of losing it is greater. Story Example: Ah-Wei and ETH
Stage 1: Small Gain, Quick Exit
Bought ETH at $4,000 → rose to $4,200.
He thought: “Nice, $200 profit! Better take it now before it disappears.”
→ This is loss aversion: fear of losing the profit. Stage 2: Big Loss, Refusing to Sell
ETH dropped to $3,600.
He thought: “If I sell now, I lose money. I’ll just wait until it goes back to $4,000.”
→ Pain of realizing the loss > anxiety of holding a loser. Stage 3: Averaging Down
ETH fell to $3,200.
He convinced himself: “If I buy more, my average cost goes down and I’ll break even faster.”
ETH then dropped to $2,800 → losses doubled.
→ This shows break-even mentality + irrational risk-taking. Final Outcome
He finally capitulated and sold at $2,800.
Months later, ETH climbed back to $4,000.
Ah-Wei felt the market was against him. 👉 Key Takeaway: Loss aversion often causes investors to sell winners too early, hold losers too long, and take unnecessary risks—limiting long-term growth #損失規避
急跌之後等止跌 止跌之後等上漲 避免大虧 可以關注我$ After a sharp drop, wait for stabilization; after stabilization, wait for the rebound. To avoid major losses, you can follow me