Meme investing is a bit like guerrilla warfare and war of attrition.
Value investing is more like a protracted war.
Meme is like a sudden attack, which may come from different directions every time and is hard to defend.
Some people react quickly and fight back immediately when they encounter a meme.
Some people react slowly, and by the time they realize that they have been hit by a meme, the meme has already disappeared!
Value investing requires you to fight it continuously for a long time and keep going...