Pepe (PEPE) is a deflationary memecoin launched on the Ethereum blockchain in April 2023.
Here's a breakdown of its key aspects:
1. Inspiration
It's inspired by the "Pepe the Frog" internet meme, created by Matt Furie in 2005.
2. Functionality
Pepe Coin is a deflationary cryptocurrency, meaning its supply decreases over time.
It operates on the Ethereum blockchain.
Its primary use case is as a speculative digital asset for trading and holding.
It distinguishes itself by having no tax on transactions and being transparent about its lack of inherent utility.
3. Market and value
The coin's value is driven by meme culture, community interest, and speculative trading.
It has gained significant trading volume and boasts a strong community of followers.
PEPE's market cap has seen considerable fluctuations, reaching a high of $1.6 billion at one point.
It has been dubbed a "memecoin season" catalyst, influencing the surge and subsequent decline of other memecoins.
4. Current data (as of August 2, 2025)
Price: $0.000011 USD (or ₹0.0010317 INR)
24-hour trading volume: $921,621,839 USD
Market cap: $4,458,359,827 USD (or ₹41,903 Cr. INR)
Circulating supply: 420,689,899,653,544 PEPE
Max supply: 420,690,000,000,000 PEPE
All-time high: $0.000028362 USD (reached on Dec 8, 2024)
5. Creator
Zachary Testa, a photographer from the USA, has been identified as the creator of Pepe Coin.
6. Buying Pepe in India
You can buy PEPE through P2P trading or decentralized exchanges.
Platforms like CoinSwitch and CoinDCX simplify the buying process. 
