Is NFT on Fire Again? Several Super Giants Publicly Support It! 🔥🔥
💡The Fat Penguin has suddenly become popular again. Initially, its “cooling off” was real; this project had been popular before, but later lost credibility due to team issues (financial management, unclear development direction), and the community no longer trusted them. Coupled with the overall downturn in the NFT market, prices dropped significantly, and it indeed went cold for a while.
⭐️But! A new owner saved it. In 2022, a person named Luca spent money to buy the project. He did a few solid things, rebuilding trust and heavily promoting physical toys (selling over 2 million last year! They can be found in big supermarkets like Walmart and Target). This transformed the Fat Penguin from just an “online image” into a real brand that kids can play with in reality.
‼️This time the “sudden” explosive marketing can be analyzed. Just in the past few days, a bunch of super companies (Coinbase, OpenSea platform, VanEck, Polkadot blockchain, etc.) suddenly changed their profile pictures to Fat Penguin style as if they had agreed upon it! This operation is very eye-catching, akin to viral spread.
⚠️The results were indeed immediate:
- The price of Fat Penguin NFTs surged (news reports say it increased over 26%).
- Its $PENGU also soared (up 16% in 24 hours).
Overall, the Fat Penguin's “revival” relies on the new owner's solid work in creating a physical brand (toys selling well). This “sudden fire” is due to a bunch of industry giants collectively changing their profile pictures like performance art, instantly drawing everyone’s attention back and causing prices to soar. It may seem “sudden,” but it’s actually because it has significantly expanded its offline IP, which is why online giants are willing to capitalize on the hype and stir things up.