According to their July 1 filing, Figma invested $55 million into the Bitwise Bitcoin ETF back in March 2024, right after US regulators approved the ETF. By December 2024, that investment had grown to an unrealized gain of $78.8 million. However, between January and March 31, 2025, they recorded a $9.3 million unrealized loss, leaving their total BTC ETF position at approximately $69.5 million.
Bitcoin now makes up 4.5% of Figma’s total $1.54 billion in cash and marketable securities. Interestingly, Figma plans to expand its BTC exposure even further. Its board has pre-approved an additional $30 million BTC purchase, using existing USDC reserves, with plans to reinvest stablecoins into Bitcoin over time.
This revelation caught many off guard, as Figma hadn’t previously disclosed any crypto-related strategies. The company declined to comment when contacted by Decrypt.
Major banks like Morgan Stanley, Goldman Sachs, Allen & Company, and JPMorgan are serving as joint leads for the IPO. Founded in 2012, Figma evolved from a browser-based design tool into an essential global collaboration platform for product teams.
The IPO marks a pivotal moment for Figma, especially after Adobe’s $20B acquisition attempt was blocked by EU and UK regulators in late 2023. In 2024, Figma secured a $12.5 billion valuation via a secondary share sale that allowed early stakeholders to partially cash out.
Figma reported $749 million in revenue for 2024, with Q1 2025 revenue up 46% YoY to $228 million. Now, with Bitcoin officially on its balance sheet as a strategic treasury asset, Figma joins the ranks of companies betting on BTC as digital gold for the future.
Key Takeaways
BTC = 4.5% of total cash and securities
$30M more BTC purchases pre-approved
Figma enters IPO with a strong growth story + crypto edge
