Recently, with the successive explosions of popular Alpha projects such as KOGE and ZKJ, the entire Alpha points market has undergone a rapid reshuffle. After a brief panic, the market quickly recovered, and players began to look for more stable Alpha tokens again.
In this competition, $BR (Bedrock) has gradually stood out from many candidates, not only becoming the new favorite for Alpha players but also establishing a clear market leadership position.
AB was first, BR came later.
Looking back at this round of market changes, AB was actually one of the fastest-reacting players. After the KOGE explosion, AB quickly launched a new liquidity pool and, together with short-term incentives like trading competitions, rapidly attracted a large trading volume.
However, the late entry of $BR has changed the situation.
$BR quickly added liquidity depth after being listed on PancakeSwap, reducing price volatility and trading slippage, while launching a trading fee rebate activity that directly lowered user trading costs, making the effective wear cost for obtaining the same points far lower than that of other alpha tokens. Lower trading costs, a better trading experience, combined with an ever-expanding liquidity pool, led Alpha users to quickly turn to BR.
In just a few days, BR's daily trading volume rapidly grew from 1 billion USD to nearly 3 billion USD, with the liquidity pool exceeding 40 million USD, of which USDT accounts for over 33 million USD. Whether in terms of liquidity depth or trading activity, BR has already left AB far behind.
Why is everyone choosing BR?
In the decision-making logic of Alpha users, deep liquidity, low volatility, and low costs are key.
Deep liquidity: the current pool exceeds 40 million USD, with very low slippage, suitable for high-frequency trading.
Low price volatility: large pool, deep orders, effectively reducing the risks of price manipulation and front-running.
Low trading costs: BR's trading fee rebate makes the actual wear cost significantly lower than 0.01%, resulting in lower costs for earning points.
For Alpha users, such a trading environment is obviously more friendly.
Will it become the next ZKJ? The core question of community concern.
After the explosions of ZKJ and KOGE, many users are wary of tokens with high liquidity and high trading volume. The core issue is: Will BR also crash?
From the on-chain data and project design, the situation of BR is obviously different from that of ZKJ:
The project team has almost no space to crash the market.
Currently, the BR liquidity pool exceeds 40 million USD, while the circulating market cap is only about 10 million USD. The project team neither has the ability nor the motivation to damage the existing ecosystem.
Genuine liquidity, not a 'volume manipulation trap'.
The liquidity of BR mainly comes from protocol-owned funds, and the on-chain addresses will also be made public. This portion of funds will be locked up later to increase community trust.
Project team's motivation: earn fees + build ecology.
By continuously providing genuine liquidity, the project team can earn a certain percentage of trading fees daily, which is a reasonable long-term income that helps with product iteration and community building. Additionally, deep liquidity lays the foundation for more future use cases of BR (such as staking, lending, cross-chain).
In summary, BR is more like a long-term, safe tool for earning Alpha points, rather than a short-term pump-and-dump liquidity trap.
How can Alpha players participate safely?
Although BR is currently seen as a relatively robust first choice, there are still potential risks in Alpha trading itself. We have summarized a few experiences from several professional players for everyone's reference:
1. Prioritize earning points, long-term holding is not recommended.
BR is a points-friendly token among Alpha, and it is recommended to use it only when needed, not for long-term holding or trading.
After completing tasks, you can promptly exchange for mainstream coins like USDT to reduce potential volatility risks.
2. Cautiously participate in liquidity provision (LP)
Although the current LP APR of the BR pool is relatively high, as the user LP ratio increases, the project's share in the pool will gradually decrease. It is recommended that non-professional players do not participate or participate with small positions.
3. Three trading tips.
Try to trade during low volatility to avoid high slippage losses.
Activate MEV protection to prevent being front-run.
It is recommended to set slippage to 0.01% to reduce unnecessary slippage losses.
Summary
The collapse of KOGE and ZKJ has led the market to re-examine the safety of Alpha tokens. Now, BR has become the low-risk first choice for more and more players.
In the ongoing environment of the Binance Alpha point game, finding a safer and more stable channel for earning points has become a new core issue.
From the current on-chain data, BR may indeed be one of the answers. However, the Alpha market is never lacking in variables. Can BR break the fate of earning point tokens and go further? Perhaps it still needs time to verify.