.pi Domains Auction Is For Utility Building; Not For Bib And Sell

Utility Creation and the .pi Domains Auction

As the Auction progresses, some emerging patterns have surfaced that are worth exploring. A significant number of high-activity bids are focused on domain squatting—whereby those bidders seek to obtain domain names associated with major brands, generic terms, or popular phrases. This shifts focus away from the most important goal: utility.

.pi Domains were designed as functional Web3 identifiers—anchors for Pi-powered apps, services, and storefronts. 

What we’re seeing is early momentum driven by this domain squatting based on name ownership. But the intended value of .pi domains comes from active use. For developers and businesses within the Pi ecosystem, these domains should serve as recognizable access points for live applications—whether that’s a merchant storefront, a tool, a blog, or something more advanced.

To fully support that original vision, the domain auction should evolve in parallel with the rollout of tools that help Pioneers build apps, not just bid and sell.

Solutions to these potential issues—like making app creation more accessible than ever—are being worked on and will be announced soon.

- Pi Core Team