According to the latest financial disclosure documents released by the U.S. Office of Government Ethics, President Donald Trump earned over $57.35 million in income over the past year through his family-affiliated cryptocurrency company World Liberty Financial, making it his largest single source of personal income.
The platform named World Liberty Financial had not been widely reported before, but the disclosure documents indicate that Trump's equity holdings and related income made him one of the company's largest beneficiaries.
In addition to cryptocurrency income, Trump also earned seven-figure incomes through a range of branded merchandise, including:
• "Saving America" coffee table book: $3 million
• "Trump Sneakers & Fragrances": $2.5 million
• Trump brand watches: $2.8 million
• "45 Guitars": approximately $1.05 million
• "The Greenwood Bible": approximately $1.3 million
These products are centered around Trump's personal brand or political image and are marketed to his supporter base. Starting in 2024, the Trump brand's "NFT sneakers" sparked significant market speculation, becoming one of the representative cases of commercializing political influence.
Additionally, the documents show that Trump received over $700,000 for speaking engagements, and his stock and bond investments spanned 145 pages of asset details, showcasing his continued active financial investment behavior.
This lengthy 234-page financial report has once again sparked public controversy regarding "politicians' involvement in crypto assets and brand economics." On one hand, Trump leveraged his vast supporter base to build a highly consumable personal brand matrix; on the other hand, the blurred lines between cryptocurrency income and political identity have raised questions about potential conflicts of interest or regulatory loopholes in his business operations.
