Hajime Ding Dong Chicken Fat Baby Step on Back to Do Nucleic Acid Kangaroo Chicken One Generation One Segment.

You may not be clear about the exact meaning of 'Hajime', but if you are not completely disconnected from the internet or extremely old-fashioned, you have likely experienced the viral spread of these three characters. 'Hajime' originally comes from the IP of the Japanese game company Cygames (Uma Musume) but has now strayed far from its original meaning, becoming a reflection of abstract subculture and the influence of top gaming IP.


This cultural penetration is not only present in the traditional gaming industry but is also gradually emerging in the Web3 GameFi sector, such as the recently popular Korean project (MapleStory) chain game version. As a traditional gaming powerhouse, Japan's potential in GameFi is evidently not to be underestimated. Today, we will deconstruct the Japanese chain game project: TOKYO BEAST, which is also promoted by Cygames and has quickly gained attention from capital and the community.


➤ Basic Introduction: An attempt to integrate the traditional gaming industry with blockchain architecture.


TOKYO BEAST is a 3D combat chain game set in a futuristic Tokyo in 2124, with core gameplay revolving around NFT-driven combat and cultivation mechanics.

❚ Users can own, breed, and battle NFT characters called BEAST.

- The game integrates competitive elements, emphasizing differentiated combat experiences.

❚ The project is led by the TOKYO GAMES Foundation.


- The foundation aggregates resources from games, finance, and Web3 to build a complete ecosystem.


➤ Economic Mechanism: NFT Proxy Model

TOKYO BEAST is not a traditional Play-to-Earn game but introduces a more structured NFT revenue design.

❚ BEAST NFTs can earn revenue generated from combat actions.

- Users do not need to participate in games personally; they can also earn profits through the 'proxy' system. This can be understood as having an NFT allowing one to earn passively without becoming a grind player.

- It can be said that holding an NFT is the best way to engage in this game, allowing Web3 assets to make Web2 players work for you.

❚ Revenue is derived from the dual-track mechanism.

Holding an NFT allows one to earn dual benefits from Web3's 'token economic distribution' and Web2's 'game revenue sharing', which is the core of the dual-track system of the gaming economic system.


- Token economic distribution: Binding the ecological growth and staking scale of $TGT, traditional dividend models, holding NFTs early and more can earn greater rewards.

- Game revenue sharing: The portion that players actually pay will enter the NFT profit-sharing pool. In other words, if the game is the company's NFT, it represents equity, thus granting the right to continuously receive revenue sharing from the product itself; the larger the game scale, the more cash flow and higher the returns.



❚ New incentive dimension in Proxy Model: On-chain reward path for gamers.

- Aside from NFT holders, Web2 players or regular game users who achieve excellent results in 'championship events' will also receive rewards. This includes in-game resources (diamonds, betting tickets) and on-chain assets like BEAST NFTs and TGT.

- This means that 'participants' and 'asset holders' coexist under the same model, further expanding the coverage and sustainability of the Proxy Model.

❚ Dynamic rarity generation mechanism: NFT rarity is determined based on actual combat data.

- Another innovation of the Proxy Model is that its rarity is no longer predetermined by the project party, but dynamically reflected in the original NFT based on the win rate and usage rate of replicas in the game.

- The rarity level of NFTs will further influence their staking reward ratio and will be presented with a higher probability during the game's card-drawing process.

- This mechanism breaks through the centralized operational grading methods of traditional mobile games like 'SSR/R/UR', making rarity a verifiable and accumulative data metric, helping to build a more valuable asset system.


The goal of this model is to build an income system that does not rely on market speculation, has a real economic foundation, adapts to market cycle fluctuations, and provides long-term incentives.

➤ NFT distribution mechanism: Binding staking and early participation incentives.

The project employs a limited supply strategy, implementing tiered airdrops for core NFTs.

❚ Pathways to obtain BEAST NFTs.

- The top 500 users staking $TGT will receive BEAST RAWDISK NFTs.

- The top 10 staked users on the leaderboard will directly receive BEAST NFTs.

- BEAST RAWDISK NFTs can be converted into formal NFTs through the 'reveal' process.

NFT acquisition methods are directly tied to staking ecological tokens, aiming to enhance internal token circulation and ecological locking while incentivizing participants.

➤ Market Landing Strategy: Real penetration starting from Japan.

The project does not merely shout globalization but has chosen Japan’s most mature gaming revenue structure as its first battlefield.

❚ Data on Japan's mobile gaming market

- Annual revenue of approximately $11.04 billion, the third largest globally, only behind the USA and China.

- The average pay rate of download users is far higher than in other markets.

❚ The project aims to build a profit-sharing system for NFTs driven by real income in this market.

- Thus creating a systematic difference from GameFi projects that rely on external funding; in other words, TOKYO BEAST itself has unprecedented popularity in Web2, with a real user base and project revenue, unlike some GameFi projects that are entirely driven by studios and scripts.

- The economic system of Web3 is an enhancement rather than a lifeline; for us, who approach from a pure grind perspective, it undoubtedly has the lowest level of competition and internal strife.


➤ Background lineup and ecological resource support

The project has received support from multiple mainstream companies in Japan, covering various dimensions including game development, Web3 technology, and financial services.

❚ Partners of the TOKYO GAMES Foundation include:

- Cygames: Representative work (Uma Musume), with over $2 billion in revenue in the first year, is the parent company of the aforementioned 'Hajime'.


- gumi: A pioneer team in Japan's Web3.

- SBI Securities: Japan's top internet financial institution.

These combinations provide a relatively complete support system for the project from content, funding, to market.

➤ Market Reaction: TGT VIP Card and Token TGE

❚ The TGT VIP card released on May 15 stands out as the first tradable asset within the ecosystem.

- The initial price was 0.1 ETH, peaking at 0.75 ETH.

- Trading volume surpassed 100 ETH within three hours, reaching the fourth position on the OpenSea leaderboard.

A few days ago, Teacher Yueya organized an incentive plan for writing articles; friends who grabbed the whitelist are already overwhelmed, and the market is extremely hot.

❚ On May 21, the ecological core token $TGT will be listed on the three major exchanges: Bybit, KuCoin, and MECX.

- Signifying that the TOKYO GAMES ecosystem has officially entered the stage of public market circulation.

➤ Personal Thoughts

TOKYO BEAST does not emphasize short-term high returns or narrative speculation but attempts to embed the mature revenue logic of the traditional gaming industry into the Web3 framework, making it quite unique in the GameFi sector, where the X2Earn mechanics are ubiquitous; thus, it may represent a potential Alpha opportunity that should not be overlooked.

Currently, the $TGT TGE on the 21st undoubtedly warrants heightened vigilance and attention, considering the future NFT redemption rights and the empowerment of NFTs; buying $TGT will become a consensus among the community, thereby driving the token's increase. Thus, if the valuation is appropriate, one should look for a suitable opportunity to enter.

$TGT's Binance Alpha listing greatly boosted community confidence, leading the GameFi sector's revitalization.

#Gamefi