Binance Pizza is part of a campaign launched by Binance, the world's largest cryptocurrency trading platform, to celebrate Bitcoin Pizza Day. On May 21, 2024, Binance launched a global initiative to deliver over 5,000 pizzas to cryptocurrency enthusiasts in 20 countries and 5 continents, including Asia, Africa, South America, Europe, and Australia.

Key Features of the Campaign

- *Pizza Delivery*: Binance delivered pizzas to traders and cryptocurrency enthusiasts in popular locations such as Thailand, Paris, Dubai, Australia, Mexico, Brazil, and Argentina.

- *In-Person Events*: The campaign included personal pizza parties, dedicated pizza carts bearing the Binance brand, and prominent members of the cryptocurrency community delivering pizzas on Binance scooters.

- *Games and Prizes*: Participants can win exclusive Binance merchandise by completing events and games like dart throwing at the top, token twister, and BTD Limbo Bar.¹²

Binance's Goal

Binance aimed to engage both seasoned and beginner traders while raising awareness of the impact of cryptocurrencies in the real world. By delivering pizzas directly to users' homes, Binance hopes to bring an atmosphere of excitement to this historic event in the daily lives of its traders.